Blog
Updates, insights and thinking from the team.
Everything on B2B data infrastructure — from data quality to building GTM products that scale.

3 min read
How to Structure a Proof-of-Concept (POC) for Evaluating a Data Provider
Running an effective data provider proof-of-concept requires testing match rates using LinkedIn URLs and domain coverage with persona filters. Define clear success criteria upfront including match rates, email accuracy, and data freshness to avoid expensive mistakes and months of frustration.
Sammy Mscisz
June 6, 2025

2 min read
Why Smart B2B Platforms Are Ditching APIs for RevenueBase and Scaling Faster
Smart B2B platforms are abandoning API-based data vendors for RevenueBase's flat-file model, gaining full dataset access without per-call costs or rate limits. Companies like GoTo and Guru now ingest complete people and company datasets to run their own matching and filtering logic at scale.
Sammy Mscisz
June 4, 2025

2 min read
May 2025 Release Notes
RevenueBase's May 2025 update added 44 million fresh contacts and removed 6.6 million outdated records, bringing the database to 294 million business contacts. The release includes 10.2 million new verified emails and enhanced team size tracking across 15 departments with monthly refresh frequency.
Mark Feldman
May 30, 2025

2 min read
April 2025 Release Notes
April's major refresh added 110 million contacts while removing 42 million outdated records, bringing the total to 243 million contacts. All 60+ million companies received monthly updates, and email re-verification now occurs every 60 days to maintain 95%+ deliverability rates.
Mark Feldman
April 29, 2025

2 min read
March 2025 Release Notes
March updates included 24.4 million new contacts and 6.5 million verified emails, plus new features like monthly funding updates and last-verified timestamps. RevenueBase now tracks 174.7 million total contacts with enhanced transparency through real-time data freshness reporting.
Mark Feldman
March 19, 2025

4 min read
The “Black Hole” Email Trap That’s Wrecking Your Sender Reputation
Catch-all email servers and black hole addresses silently accept messages from 10-20% of B2B domains without delivery, misleading traditional verification methods. Domain-level verification bypasses these traps to protect sender reputation and ensure accurate contact validation without triggering spam filters.
Mark Feldman
February 19, 2025

4 min read
7 Tips for Conquering Cold Calling Objections (and How RevenueBase Gives You the Edge)
Cold calling objections often signal prospect engagement rather than rejection, providing opportunities to address concerns through active listening and tailored responses. High-accuracy contact data enables more personalized approaches and reduces wrong-contact objections that derail conversations before they begin.
Mark Feldman
February 19, 2025

2 min read
February 2025 Release Notes
February's data release added over 13 million new contacts and 5.4 million verified emails while removing 11.5 million inactive records. RevenueBase continues rolling updates of nearly 1 billion LinkedIn profiles monthly, with plans to add last-updated timestamps for enhanced data transparency.
Mark Feldman
February 18, 2025

6 min read
Establishing a Data Governance Framework: Why It Matters and How to Get Started
Data governance establishes policies, standards, and processes to ensure organizational data remains accurate, secure, and usable throughout its lifecycle. Effective governance requires clear objectives, robust security measures, integrated systems, and regular reviews to transform data into a trusted competitive asset.
Mark Feldman
February 17, 2025

3 min read
RevenueBase’s Data Pricing Philosophy: All-You-Can-Eat for AI-Driven Workflows
RevenueBase offers unlimited data access through flat-rate pricing instead of traditional per-credit models that force companies to ration usage. This approach aligns vendor incentives with data accuracy rather than volume sales, while providing regular updates to maintain freshness for AI workflows.
Mark Feldman
February 15, 2025

5 min read
WTF Are NAICS Codes? A Look at Their History, Purpose, and Why They Matter for Modern B2B
NAICS codes are six-digit identifiers used across North America to classify businesses by economic activity, replacing the outdated SIC system in 1997. These codes enable targeted B2B marketing, regulatory compliance, and market analysis by providing standardized industry classifications from broad sectors to specific niches.
Mark Feldman
February 9, 2025

3 min read
B2B Data Vendor Dirty Secrets #4: “Per-Credit” Pricing
Per-credit pricing models in B2B data create perverse incentives for vendors to maintain lower accuracy rates, ensuring customers repeatedly purchase credits for replacements. RevenueBase's unlimited subscription model aligns vendor success with customer data quality outcomes.
Mark Feldman
January 17, 2025
This topic might be worth writing about — in the meantime, browse everything we've published.