Updates, insights and thinking from the team.

RevenueBase’s Data Pricing Philosophy: All-You-Can-Eat for AI-Driven Workflows

RevenueBase offers unlimited data access through flat-rate pricing instead of traditional per-credit models that force companies to ration usage. This approach aligns vendor incentives with data accuracy rather than volume sales, while providing regular updates to maintain freshness for AI workflows.

WTF Are NAICS Codes? A Look at Their History, Purpose, and Why They Matter for Modern B2B

NAICS codes are six-digit identifiers used across North America to classify businesses by economic activity, replacing the outdated SIC system in 1997. These codes enable targeted B2B marketing, regulatory compliance, and market analysis by providing standardized industry classifications from broad sectors to specific niches.

B2B Data Vendor Dirty Secrets #4: “Per-Credit” Pricing

Per-credit pricing models in B2B data create perverse incentives for vendors to maintain lower accuracy rates, ensuring customers repeatedly purchase credits for replacements. RevenueBase's unlimited subscription model aligns vendor success with customer data quality outcomes.

January 2025 Release Notes

RevenueBase's January 2025 release addresses 5.1% data decay with enhanced 60-day email re-verification, adding 3.5 million new contacts while removing 10 million invalid emails. The update includes improved fill rates and a new email verification tool for high-volume users.

Are You Paying the ‘Bad Data Tax’ Without Even Knowing It? Here’s How to Save Big

The 'Bad Data Tax' represents hidden costs from inaccurate contact information, affecting sales productivity, marketing ROI, and AI initiatives. Organizations can eliminate this burden by maintaining 95%+ data accuracy with continuous updates and verification processes.

The Alarming Rise in B2B Email Decay: What It Means for Your Data, Sales, Marketing, and Ops Teams

B2B email decay reached 3.6% in November 2024, significantly higher than the traditional 1.5-2% monthly rate. This acceleration forces data, sales, marketing, and operations teams to adopt real-time verification and more frequent database updates.

From Dusty Ledgers to AI-Ready Data: Why The B2B Data Industry Is Entering a New Era

The B2B data industry has evolved from dusty ledgers to AI-ready databases, with each era demanding higher accuracy and relevance. Modern AI models require precise, current data to produce meaningful insights, making data quality more critical than ever before.

Treat B2B Data Like a Product, Not a Byproduct: The New Playbook for 2025

Companies must treat B2B data as a core product with dedicated roadmaps, quality standards, and lifecycle management rather than an operational byproduct. This approach requires balancing quality with quantity, embedding data into workflows, and maintaining freshness through regular updates.

Insights from the Coalesce Report: Key Data Trends for 2025 Shaping Business Strategy

The Coalesce report identifies key data trends for 2025, highlighting the shift from experimental AI to production-grade applications and the critical importance of data quality. Companies must adopt unified platforms and treat data as a strategic product to maintain competitive advantage.

Unlocking the Catch-All Domain Black Box: RevenueBase’s Breakthrough in Email Verification Technology

RevenueBase's proprietary email verification technology solves the catch-all domain challenge affecting nearly 50% of business email domains. The breakthrough uses signal-based validation and statistical modeling to achieve 99% accuracy in determining email deliverability.

Lessons from Deloitte’s 2024 Chief Data Officer Survey

Deloitte's 2024 CDO Survey reveals that 73% of organizations now have formal data strategies, while data quality remains a key challenge for AI adoption. The report emphasizes data's role as a strategic asset for driving business efficiency and competitive advantage.

Release Notes - November 2024

RevenueBase's November 2024 update added 2 million contacts and 300,000 companies to reach 156 million global contacts and 13.3 million companies. Data access options now include Gigasheet, Snowflake, AWS, Azure, Google Cloud Storage, and FTP integration methods.