RevenueBase Blog

Sammy Mscisz June 4, 2025

Why Smart B2B Platforms Are Ditching APIs for RevenueBase and Scaling Faster

If you’re building a B2B platform, anything from a prospecting tool to an AI-powered sales assistant, you already know: data isn’t just part of your product. It is your product.

And yet, most B2B data vendors expect you to:

• Pay per API call
  
• Deal with throttling and rate limits
  
• Navigate restrictive licenses
  
• Hope their infrastructure scales when yours does and timeouts…Spoiler: it usually doesn’t.

The smartest companies we work with like GoTo, Guru and others aren’t waiting around. They’ve stopped relying on API-based data.

Instead, they’re doing this:

? Ingesting full people + company datasets

? Running their own data matching, filtering logic + data enrichments

? Scaling instantly, with no per-record costs or seat license headaches

Here’s why RevenueBase’s “API-free” model is the future of embedded data and how you can use it to future-proof your product.

? The API Problem No One Talks About

Let’s be real.

APIs seem easy at first… until:

• You hit your monthly limit
  
• You get rate-limited mid-campaign
  
• You realize 20% of your cost is just credits
  
• You build something amazing only to be told “You can’t do that” per the fine print

For companies embedding data into their product, this isn’t just friction, it’s a business risk. You can’t afford to bet your roadmap on someone else’s API uptime or usage restrictions.

? The RevenueBase Way: Flat Files, Full Access, No Limits

Instead of gating every data point behind an API key, we give you everything up front:

? The Whole Dataset, Every Month

• 290M+ contact records
  
• 60M+ companies
  
• Delivered in CSV, JSON, Parquet, or via Snowflake Private Share
  
• Updated monthly (with diff files for seamless refreshes)
  

? You Control the Logic

• Run your own filters, matching, and workflows
  
• Build features with no lag, no credit burn
  
• Keep your UX fast, clean, and customizable

? Designed for Product Teams

We work with founders and engineers, not just siloed departments, so we know what matters:

• Predictable flat-rate pricing
  
• No per-seat or per-record surprises
  
• Ultra Fast Processing Time
  
• Instant scale when you need it

? When Not Using an API Actually Makes You Faster

This might sound backwards, but if you’re building a platform, not using an API can be the move that unlocks 10x performance.

Here’s why:

? Want to Test It?

We’ll send:

• A sample data file
  
• Our full data dictionary, data coverage and record refresh rates (with every field + source)
  
• A simple fixed-price quote (with startup discounts)

No pressure. Just clean, scalable data for teams that actually build stuff.

? Let’s talk