Company lists · Data refreshed September 2026

Top 25 Advertising research companies based in Germany

RevenueBase identified 95 advertising research companies headquartered in Germany as of September 2026 and tracks 1,197 professional contacts across them, including 382 with verified work emails. Hamburg is the largest hub.

This list covers advertising research companies headquartered in Germany, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 19, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 19, 2026 86% judged on-target in blind review
95Companies
1,197Contacts tracked
382Verified emails
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The 25 largest advertising research companies based in Germany

Ranked by team size
Top 25 of 95 advertising research companies based in Germany, ranked by team size, largest first. Data refreshed Sep 19, 2026. RevenueBase Smart Search rates how each company's information relates to advertising research companies: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Indirect evidenceNuremberg, GermanyHQ checked Sep 19, 20265,001-10,000290 contacts →

Indirect evidence

“Growth from Knowledge.”

Source: RevenueBase Database · checked Sep 19, 2026
2Indirect evidenceDüsseldorf, GermanyHQ checked Sep 19, 202651-20032 contacts →

Indirect evidence

“We build measurement CMOs and CFOs can rely on.”

Source: RevenueBase Database · checked Sep 19, 2026
3Indirect evidenceHamburg, GermanyHQ checked Sep 19, 202651-20025 contacts →

Indirect evidence

“AdVision digital: Your independent expert for media monitoring It is extremely important for successful companies to monitor their competitors, constantly analyze commercials and…”

Source: RevenueBase Database · checked Sep 19, 2026
4Partial evidenceHamburg, GermanyHQ checked Sep 19, 202611-5021 contacts →

Partial evidence

“SPLENDID RESEARCH is an international market research company offering market research services for qualitative and quantitative research.”

Source: RevenueBase Database · checked Sep 19, 2026
5Indirect evidenceFrankfurt Am Main, GermanyHQ checked Sep 19, 202611-5020 contacts →

Indirect evidence

“Total Video ist unser Universum.”

Source: RevenueBase Database · checked Sep 19, 2026
6Indirect evidenceKöln, GermanyHQ checked Sep 19, 202611-5018 contacts →

Indirect evidence

“phaydon gehört zu den innovativsten Forschungs- und Beratungsunternehmen im Bereich der Markt- und Medienforschung.”

Source: RevenueBase Database · checked Sep 19, 2026
7Partial evidenceHamburg, GermanyHQ checked Sep 19, 202611-5015 contacts →

Partial evidence

Research and consultancy in marketing fields.”

Source: RevenueBase Database · checked Sep 19, 2026
8Indirect evidenceFrankfurt Am Main, GermanyHQ checked Sep 19, 202611-5014 contacts →

Indirect evidence

“Die agma ist ein Zusammenschluss von mehr als 200 Unternehmen der deutschen Werbewirtschaft.”

Source: RevenueBase Database · checked Sep 19, 2026
9Partial evidenceNuremberg, GermanyHQ checked Sep 19, 202611-5014 contacts →

Partial evidence

“OPINION is one of the leading independent market research agencies in Germany.”

Source: RevenueBase Database · checked Sep 19, 2026
10Indirect evidenceBerlin, GermanyHQ checked Sep 19, 202611-5013 contacts →

Indirect evidence

“See what your customers want, auto-build high-converting audiences and ads, and let AI optimise them while you sleep.”

Source: RevenueBase Database · checked Sep 19, 2026
11Partial evidenceDüsseldorf, GermanyHQ checked Sep 19, 20261-1012 contacts →

Partial evidence

“Market Research • Mystery Shopping • Verbesserung Ihrer Servicequalität Wir kennen Ihre Kunden.”

Source: RevenueBase Database · checked Sep 19, 2026
12Indirect evidenceBerlin, GermanyHQ checked Sep 19, 20261-1011 contacts →

Indirect evidence

“Platform that analyses hundreds of datapoints during your mobile user acquisition campaign providing actionable reports and optimising your ROI in real-time”

Source: RevenueBase Database · checked Sep 19, 2026
13Partial evidenceHamburg, GermanyHQ checked Sep 19, 202611-5010 contacts →

Partial evidence

“MediaAnalyzer, a global pioneer in ad optimization helps companies increase sales through marketing research and consulting.”

Source: RevenueBase Database · checked Sep 19, 2026
14Indirect evidenceHamburg, GermanyHQ checked Sep 19, 202651-2008 contacts →

Indirect evidence

“Ebiquity is the world leader in media investment analysis.”

Source: RevenueBase Database · checked Sep 19, 2026
15Indirect evidenceErfurt, GermanyHQ checked Sep 19, 202611-508 contacts →

Indirect evidence

“Als erfahrene Mediaplanungsagentur sorgen wir dafür, dass Werbebudgets punktgenau eingesetzt werden: durch fundierte Zielgruppenanalysen und Zugriff auf aktuelles Zahlenmaterial…”

Source: RevenueBase Database · checked Sep 19, 2026
16Partial evidenceHamburg, GermanyHQ checked Sep 19, 202611-507 contacts →

Partial evidence

“The Hamburg-based full-service market research institute EARSandEYES has been supporting its international corporate clients as a reliable and forward-looking partner in their…”

Source: RevenueBase Database · checked Sep 19, 2026
17Indirect evidenceDüsseldorf, GermanyHQ checked Sep 19, 20261-106 contacts →

Indirect evidence

“Barter1 ist die nächste Evolutionsstufe des Handels.”

Source: RevenueBase Database · checked Sep 19, 2026
18Indirect evidenceHamburg, GermanyHQ checked Sep 19, 202611-506 contacts →

Indirect evidence

“Das SCHÖTTMER-INSTITUT ist ein unabhängiges in Deutschland und international arbeitendes Full-Service Marktforschungsinstitut.”

Source: RevenueBase Database · checked Sep 19, 2026
19Partial evidenceDüsseldorf, GermanyHQ checked Sep 19, 202611-506 contacts →

Partial evidence

“We are a consulting-oriented, independent market research institute with an integrated approach of qualitative and quantitative research.”

Source: RevenueBase Database · checked Sep 19, 2026
20Partial evidenceMunchen, GermanyHQ checked Sep 19, 202611-505 contacts →

Partial evidence

“Facit Research is a creative and innovative market research agency that loves challenges.”

Source: RevenueBase Database · checked Sep 19, 2026
21Partial evidenceBerlin, GermanyHQ checked Sep 19, 202611-504 contacts →

Partial evidence

“The German Audit Bureau of Circulation (IVW) has neutrally and objectively recorded and audited the distribution of advertising media since 1949.”

Source: RevenueBase Database · checked Sep 19, 2026
22Indirect evidenceHamburg, GermanyHQ checked Sep 19, 20261-104 contacts →

Indirect evidence

“Our passion for good marketing drives us.”

Source: RevenueBase Database · checked Sep 19, 2026
23Indirect evidenceBerlin, GermanyHQ checked Sep 19, 202611-504 contacts →

Indirect evidence

“MARKENDIENST Berlin ist eine Strategieberatung für datenbasiertes Marketing.”

Source: RevenueBase Database · checked Sep 19, 2026
24Indirect evidenceKöln, GermanyHQ checked Sep 19, 20261-104 contacts →

Indirect evidence

“At DatAds, we help creative strategists, performance marketers, and growth teams unlock the true impact of their ad creatives.”

Source: RevenueBase Database · checked Sep 19, 2026
25Partial evidenceEsslingen Am Neckar, GermanyHQ checked Sep 19, 20261-104 contacts →

Partial evidence

research tools forscht marketingorientiert und positioniert sich als Spezialist für Marketinganalyse-controlling und -monitoring.”

Source: RevenueBase Database · checked Sep 19, 2026

Showing 25 of 95 advertising research companies based in Germany

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Advertising research companies based in Germany at a glance

As of Sep 19, 2026
31.9%Verified-email coverage
12.6Average contacts per company
11-50Median size (employees)
16.8%Largest-city concentration · Hamburg
Sep 19, 2026Page data refreshed

Companies by employee count

1-10
46
11-50
37
51-200
8
201-500
1
501-1,000
1
5,001-10,000
1
10001+
1

Email recency for this list is measured worldwide rather than for Germany, so it is reported there. Company counts and contact totals on this page are exact for Germany, over 95 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among advertising research companies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in Germany whose own description of what they do matches “advertising research companies”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names advertising research companies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among advertising research companies, and records with no verified work email. Companies headquartered outside Germany are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 382 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on September 19, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names advertising research companies, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many advertising research companies are there based in Germany?

RevenueBase identified 95 advertising research companies headquartered in Germany as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

GFK, headquartered in Nuremberg, tops this list with the largest team on record.

Which city has the most advertising research companies?

Hamburg leads with 16 headquartered companies, followed by Berlin (11) and Dusseldorf (8).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 382 verified decision-maker contacts tracked across these 95 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 19, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.