Company lists · Data refreshed September 2026

Top 25 Qualitative research consultants based in the United Kingdom

RevenueBase identified 482 qualitative research consultants headquartered in the United Kingdom as of September 2026 and tracks 5,017 professional contacts across them, including 1,812 with verified work emails. London is the largest hub.

This list covers qualitative research consultants headquartered in the United Kingdom, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 21, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 21, 2026 86% judged on-target in blind review
482Companies
5,017Contacts tracked
1,812Verified emails
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The 25 largest qualitative research consultants based in the United Kingdom

Ranked by team size
Top 25 of 482 qualitative research consultants based in the United Kingdom, ranked by team size, largest first. Data refreshed Sep 21, 2026. RevenueBase Smart Search rates how each company's information relates to qualitative research consultants: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Partial evidenceLondon, United KingdomHQ checked Sep 21, 2026501-1,000596 contacts →

Partial evidence

“With unrivaled experience across food and drink, household and personal care and beyond, we design qualitative and quantitative solutions that address your business issues -…”

Source: RevenueBase Database · checked Sep 21, 2026
2Partial evidenceLondon, United KingdomHQ checked Sep 21, 202651-200420 contacts →

Partial evidence

“Established in 1965, IFF is a social and market research agency who helps people make better informed decisions.”

Source: RevenueBase Database · checked Sep 21, 2026
3Partial evidenceLondon, United KingdomHQ checked Sep 21, 202651-200178 contacts →

Partial evidence

“The world’s most experienced B2B market research company.”

Source: RevenueBase Database · checked Sep 21, 2026
4Strong evidenceLondon, United KingdomHQ checked Sep 21, 202651-200150 contacts →

Strong evidence

“STRAT7 Incite is a strategic research and planning consultancy.”

Source: RevenueBase Database · checked Sep 21, 2026
5Partial evidenceLondon, United KingdomHQ checked Sep 21, 202651-200106 contacts →

Partial evidence

Researchbods delivers insight that drives action for ambitious brands.”

Source: RevenueBase Database · checked Sep 21, 2026
6Indirect evidenceLondon, United KingdomHQ checked Sep 21, 202651-20078 contacts →

Indirect evidence

“We are strategists operating at the intersection of culture and commerce, driving change through expertise in brand, innovation, and business strategy.”

Source: RevenueBase Database · checked Sep 21, 2026
7Indirect evidenceLondon, United KingdomHQ checked Sep 21, 202651-20072 contacts →

Indirect evidence

“We get responses from people who ignore everyone else.”

Source: RevenueBase Database · checked Sep 21, 2026
8Partial evidenceYork, United KingdomHQ checked Sep 21, 202611-5072 contacts →

Partial evidence

“Qa Research has merged with Blue Marble Research and Pye Tait Consulting to create Navigator Insight.”

Source: RevenueBase Database · checked Sep 21, 2026
9Strong evidenceLondon, United KingdomHQ checked Sep 21, 202651-20071 contacts →

Strong evidence

“Censuswide is a consultancy that specialises in quantitative and qualitative market research for PR, marketing and insight purposes.”

Source: RevenueBase Database · checked Sep 21, 2026
10Indirect evidenceLondon, United KingdomHQ checked Sep 21, 202611-5068 contacts →

Indirect evidence

“Perspective is now part of Ipsos, and using the Ipsos brand name, following acquisition in June 2025.”

Source: RevenueBase Database · checked Sep 21, 2026
11Indirect evidenceLondon, United KingdomHQ checked Sep 21, 202611-5062 contacts →

Indirect evidence

“The world needs more geeks.”

Source: RevenueBase Database · checked Sep 21, 2026
12Partial evidenceLeeds, United KingdomHQ checked Sep 21, 202611-5056 contacts →

Partial evidence

“GRC Health specialises in patient-centred research for all stages of product development and marketing.”

Source: RevenueBase Database · checked Sep 21, 2026
13Partial evidenceNewcastle Upon Tyne, United KingdomHQ checked Sep 21, 202651-20054 contacts →

Partial evidence

“Explain is a market research agency that is committed to creating insightful and dynamic partnerships that deliver powerful and intelligent results.”

Source: RevenueBase Database · checked Sep 21, 2026
14Partial evidenceWorldwide, United KingdomHQ checked Sep 21, 202651-20047 contacts →

Partial evidence

“We’re intO, a user-centred research agency with a uniquely local approach that empowers innovation around the world.”

Source: RevenueBase Database · checked Sep 21, 2026
15Partial evidenceLondon, United KingdomHQ checked Sep 21, 202611-5047 contacts →

Partial evidence

“Serrula Research is a London based market research agency specialising in recruitment, expert network sourcing, and tailored fieldwork.”

Source: RevenueBase Database · checked Sep 21, 2026
16Indirect evidenceLondon, United KingdomHQ checked Sep 21, 202611-5041 contacts →

Indirect evidence

“BAMM is a global consumer insights agency that specializes in helping big brands better compete in the ever-changing world of consumer trends and technology, and to stay ahead of…”

Source: RevenueBase Database · checked Sep 21, 2026
17Indirect evidenceLondon, United KingdomHQ checked Sep 21, 202611-5040 contacts →

Indirect evidence

“STRAT7 Jigsaw is an international strategic insight agency, with an exclusively senior team based in the UK and the USA.”

Source: RevenueBase Database · checked Sep 21, 2026
18Indirect evidenceManchester, United KingdomHQ checked Sep 21, 202651-20038 contacts →

Indirect evidence

“At Acumen Fieldwork, we make fieldwork feel less… fieldwork-y.”

Source: RevenueBase Database · checked Sep 21, 2026
19Indirect evidenceLondon, United KingdomHQ checked Sep 21, 202611-5033 contacts →

Indirect evidence

“Quadrangle was born out of the belief that growth and success are rooted in the ability to think better and act differently.”

Source: RevenueBase Database · checked Sep 21, 2026
20Partial evidenceNewcastle Upon Tyne, United KingdomHQ checked Sep 21, 202611-5030 contacts →

Partial evidence

“SMS Research is a leading independent full-service research agency, providing tailored insights to clients from a range of sectors in business For over 30 years’ we have a team of…”

Source: RevenueBase Database · checked Sep 21, 2026
21Strong evidenceLondon, United KingdomHQ checked Sep 21, 202611-5029 contacts →

Strong evidence

“Teamvisory is a global full-service market research and data collection company offering quantitative and qualitative research solutions across international markets.”

Source: RevenueBase Database · checked Sep 21, 2026
22Strong evidenceLondon, United KingdomHQ checked Sep 21, 202651-20029 contacts →

Strong evidence

“Accent is a full service market research consultancy delivering innovative, tailored and targeted insight.”

Source: RevenueBase Database · checked Sep 21, 2026
23Strong evidenceLondon, United KingdomHQ checked Sep 21, 202611-5027 contacts →

Strong evidence

“incling was founded in 2013 by a qualitative researcher and developer.”

Source: RevenueBase Database · checked Sep 21, 2026
24Partial evidenceLondon, United KingdomHQ checked Sep 21, 202611-5027 contacts →

Partial evidence

“Leftfield is an independent market research fieldwork agency operating globally from our offices in London, Amsterdam and Pune.”

Source: RevenueBase Database · checked Sep 21, 2026
25Strong evidenceWetherby, United KingdomHQ checked Sep 21, 202611-5027 contacts →

Strong evidence

“Swift Research is a full service qualitative and quantitative agency offering both national and international market research, for more details contact us…”

Source: RevenueBase Database · checked Sep 21, 2026

Showing 25 of 482 qualitative research consultants based in the United Kingdom

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Qualitative research consultants based in the United Kingdom at a glance

As of Sep 21, 2026
36.1%Verified-email coverage
10.4Average contacts per company
1-10Median size (employees)
42.5%Largest-city concentration · London
Sep 21, 2026Page data refreshed

Companies by employee count

1-10
327
11-50
123
51-200
29
501-1,000
1
1,001-5,000
1

Email recency for this list is measured worldwide rather than for United Kingdom, so it is reported there. Company counts and contact totals on this page are exact for United Kingdom, over 482 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among qualitative research consultants, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in the United Kingdom whose own description of what they do matches “qualitative research consultants”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names qualitative research consultants), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among qualitative research consultants, and records with no verified work email. Companies headquartered outside United Kingdom are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 1,812 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on September 21, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Qualitative research consultants by metro

  • Qualitative research consultants in London205

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names qualitative research consultants, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many qualitative research consultants are there based in the United Kingdom?

RevenueBase identified 482 qualitative research consultants headquartered in the United Kingdom as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

MMR Research, headquartered in London, tops this list with the largest team on record.

Which city has the most qualitative research consultants?

London leads with 205 headquartered companies, followed by Manchester (15) and Leeds (10).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 1,812 verified decision-maker contacts tracked across these 482 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 21, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.