Company lists · Data refreshed September 2026

Top 16 Purchase behavior analytics companies based in the United Kingdom

RevenueBase identified 28 purchase behavior analytics companies headquartered in the United Kingdom as of September 2026 and tracks 293 professional contacts across them, including 96 with verified work emails. London is the largest hub.

This list covers purchase behavior analytics companies headquartered in the United Kingdom, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 29, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 29, 2026 86% judged on-target in blind review
28Companies
293Contacts tracked
96Verified emails
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The 16 largest purchase behavior analytics companies based in the United Kingdom

Ranked by team size
Top 16 of 28 purchase behavior analytics companies based in the United Kingdom, ranked by team size, largest first. Data refreshed Sep 29, 2026. RevenueBase Smart Search rates how each company's information relates to purchase behavior analytics companies: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Partial evidenceLondon, United KingdomHQ checked Sep 29, 20261,001-5,00083 contacts →

Partial evidence

“Worldpanel division decodes shopper behaviour to shape brand futures.”

Source: RevenueBase Database · checked Sep 29, 2026
2Indirect evidenceLondon, United KingdomHQ checked Sep 29, 202611-5030 contacts →

Indirect evidence

“We help retailers and brands understand how people shop and turn those insights into increased spend and loyalty.”

Source: RevenueBase Database · checked Sep 29, 2026
3Partial evidenceBrentwood, United KingdomHQ checked Sep 29, 202611-5025 contacts →

Partial evidence

“With 20 years of experience, Assosia offers retail analytics expertise that enhances brand performance, boosts ROI and protects your margins.”

Source: RevenueBase Database · checked Sep 29, 2026
4Partial evidenceLondon, United KingdomHQ checked Sep 29, 202611-5022 contacts →

Partial evidence

“Measure Protocol is a behavioral data company built on real consumer behavior.”

Source: RevenueBase Database · checked Sep 29, 2026
5Partial evidenceRemote, United KingdomHQ checked Sep 29, 202611-5019 contacts →

Partial evidence

“Made With Intent's agents continuously track behaviour, predict intent and deliver experiences.”

Source: RevenueBase Database · checked Sep 29, 2026
6Indirect evidenceWetherby, United KingdomHQ checked Sep 29, 202611-5018 contacts →

Indirect evidence

“Experts in the management of BIG Data; Talysis specialise in the analysis and interpretation of vast and disparate sources of data, making data "oven ready" for organisations to…”

Source: RevenueBase Database · checked Sep 29, 2026
7Indirect evidence100% Remote, United KingdomHQ checked Sep 29, 202611-5015 contacts →

Indirect evidence

“Retail Spotlight gives brands and partners clear visibility into UK convenience retail, at store level.”

Source: RevenueBase Database · checked Sep 29, 2026
8Partial evidenceLiverpool, United KingdomHQ checked Sep 29, 202611-5014 contacts →

Partial evidence

“Ruler Analytics is a marketing attribution and measurement platform that combines multi-touch attribution, marketing mix modelling and user journey reporting, to give marketers…”

Source: RevenueBase Database · checked Sep 29, 2026
9Indirect evidenceLeeds, United KingdomHQ checked Sep 29, 20261-107 contacts →

Indirect evidence

“One Red Kite - The GTR Data Specialists.”

Source: RevenueBase Database · checked Sep 29, 2026
10Indirect evidenceGlasgow, United KingdomHQ checked Sep 29, 20261-107 contacts →

Indirect evidence

“The future of the retail industry lies in turning information into action, and being able to influence customers more efficiently - that’s why we’ve concentrated our efforts in…”

Source: RevenueBase Database · checked Sep 29, 2026
11Indirect evidenceThame, United KingdomHQ checked Sep 29, 202611-505 contacts →

Indirect evidence

“AXIS provide transformational insights and technology solutions directly to Brands, Retailers and Marketing Services Agencies.”

Source: RevenueBase Database · checked Sep 29, 2026
12Indirect evidenceLondon, United KingdomHQ checked Sep 29, 20261-104 contacts →

Indirect evidence

“Your customers spend less than 1% of their day inside your app.”

Source: RevenueBase Database · checked Sep 29, 2026
13Partial evidenceSalford, United KingdomHQ checked Sep 29, 20261-103 contacts →

Partial evidence

“Zuko is the market leading way to understand user behaviour in online forms and checkouts.”

Source: RevenueBase Database · checked Sep 29, 2026
14Indirect evidenceLondon, United KingdomHQ checked Sep 29, 20261-102 contacts →

Indirect evidence

“People are at the heart of business success.”

Source: RevenueBase Database · checked Sep 29, 2026
15Strong evidenceLondon, United KingdomHQ checked Sep 29, 20261-101 contacts →

Strong evidence

“Portal offers non-D2C brands the opportunity to gain insights into their customers' purchasing behavior within retail partner environments.”

Source: RevenueBase Database · checked Sep 29, 2026
16Indirect evidenceLondon, United KingdomHQ checked Sep 29, 20261-101 contacts →

Indirect evidence

“Siftmo helps ecommerce merchants understand the customers, products, and patterns driving their store.”

Source: RevenueBase Database · checked Sep 29, 2026

Showing 16 of 28 purchase behavior analytics companies based in the United Kingdom

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Purchase behavior analytics companies based in the United Kingdom at a glance

As of Sep 29, 2026
32.8%Verified-email coverage
10.5Average contacts per company
1-10Median size (employees)
50.0%Largest-city concentration · London
Sep 29, 2026Page data refreshed

Companies by employee count

1-10
17
11-50
9
51-200
1
1,001-5,000
1

Email recency for this list is measured worldwide rather than for United Kingdom, so it is reported there. Company counts and contact totals on this page are exact for United Kingdom, over 28 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among purchase behavior analytics companies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in the United Kingdom whose own description of what they do matches “purchase behavior analytics companies”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names purchase behavior analytics companies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among purchase behavior analytics companies, and records with no verified work email. Companies headquartered outside United Kingdom are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 96 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on September 29, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names purchase behavior analytics companies, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many purchase behavior analytics companies are there based in the United Kingdom?

RevenueBase identified 28 purchase behavior analytics companies headquartered in the United Kingdom as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

Worldpanel By Kantar, headquartered in London, tops this list with the largest team on record.

Which city has the most purchase behavior analytics companies?

London leads with 14 headquartered companies, followed by Remote (2) and Brentwood (1).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 96 verified decision-maker contacts tracked across these 28 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 29, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.