Company lists · Data refreshed September 2026

Top 25 Personal finance companies based in South Africa

RevenueBase identified 119 personal finance companies headquartered in South Africa as of September 2026 and tracks 16,456 professional contacts across them, including 4,435 with verified work emails. Cape Town is the largest hub.

This list covers personal finance companies headquartered in South Africa, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 19, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 19, 2026 86% judged on-target in blind review
119Companies
16,456Contacts tracked
4,435Verified emails
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The 25 largest personal finance companies based in South Africa

Ranked by team size
Top 25 of 119 personal finance companies based in South Africa, ranked by team size, largest first. Data refreshed Sep 19, 2026. RevenueBase Smart Search rates how each company's information relates to personal finance companies: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Indirect evidenceFaerie Glen, South AfricaHQ checked Sep 19, 2026501-1,000403 contacts →

Indirect evidence

“At attooh!”

Source: RevenueBase Database · checked Sep 19, 2026
2Partial evidenceTshwane, South AfricaHQ checked Sep 19, 2026501-1,000326 contacts →

Partial evidence

“With us, investing is personal.”

Source: RevenueBase Database · checked Sep 19, 2026
3Partial evidenceRosebank, South AfricaHQ checked Sep 19, 202651-20065 contacts →

Partial evidence

Financial wellbeing for everyday consumers, for life.”

Source: RevenueBase Database · checked Sep 19, 2026
4Indirect evidenceCape Town, South AfricaHQ checked Sep 19, 202651-20047 contacts →

Indirect evidence

“Origin’s slogan proclaims that we are COMMITTED TO YOU.”

Source: RevenueBase Database · checked Sep 19, 2026
5Partial evidenceJohannesburg, South AfricaHQ checked Sep 19, 20261-1028 contacts →

Partial evidence

“As it is our firm belief that financial planning is a responsibility as opposed to a choice, we have built a business filled with highly skilled financial planners, whose sole…”

Source: RevenueBase Database · checked Sep 19, 2026
6Partial evidenceJohannesburg, South AfricaHQ checked Sep 19, 202611-5027 contacts →

Partial evidence

“U Covered provides expert financial advice for individuals and businesses across the Discovery portfolio.”

Source: RevenueBase Database · checked Sep 19, 2026
7Partial evidencePretoria, South AfricaHQ checked Sep 19, 202611-5020 contacts →

Partial evidence

“At Helfin Financial Services we offer a wide variety of tailor made financial solutions including sound financial and investment advice, short term insurance, life and medical…”

Source: RevenueBase Database · checked Sep 19, 2026
8Partial evidencePretoria, South AfricaHQ checked Sep 19, 202611-5019 contacts →

Partial evidence

“CREATING VALUE TO ENABLE A MEANINGFUL LIFE THROUGH FINANCIAL PLANNING While the journey to a meaningful life is unique for each one of us, its building blocks are universal.”

Source: RevenueBase Database · checked Sep 19, 2026
9Strong evidenceCity Of Tshwane, South AfricaHQ checked Sep 19, 20261-1017 contacts →

Strong evidence

“Global Wealth Advisory provides quality, independent and personalized financial advice and investment management services to individuals, families and small businesses enterprises.”

Source: RevenueBase Database · checked Sep 19, 2026
10Partial evidencePretoria, South AfricaHQ checked Sep 19, 20261-1017 contacts →

Partial evidence

“We are passionate about financial services and advise.”

Source: RevenueBase Database · checked Sep 19, 2026
11Partial evidenceJohannesburg, South AfricaHQ checked Sep 19, 202611-5015 contacts →

Partial evidence

“With access to the latest tech tools, we use our expertise in financial markets to realise your goals – whether you are based in South Africa, or abroad.”

Source: RevenueBase Database · checked Sep 19, 2026
12Partial evidenceJohannesburg, South AfricaHQ checked Sep 19, 20261-1013 contacts →

Partial evidence

“3 tools, 1 mission: Empowering people to take control of their money The Financial Freedom Programme™ is designed as a structured step-by-step support system that meets people…”

Source: RevenueBase Database · checked Sep 19, 2026
13Indirect evidenceJohannesburg, South AfricaHQ checked Sep 19, 202611-5012 contacts →

Indirect evidence

“As complex planners and qualified investment professionals we deliver a better view of the big picture, and enable you to keep more of your wealth to provide for future…”

Source: RevenueBase Database · checked Sep 19, 2026
14Strong evidenceRivonia, South AfricaHQ checked Sep 19, 202611-5011 contacts →

Strong evidence

“We take financial planning personally.”

Source: RevenueBase Database · checked Sep 19, 2026
15Strong evidenceWelgemoed, South AfricaHQ checked Sep 19, 202611-5011 contacts →

Strong evidence

Personal financial advice, tailored to you.”

Source: RevenueBase Database · checked Sep 19, 2026
16Partial evidenceCape Town, South AfricaHQ checked Sep 19, 20261-1011 contacts →

Partial evidence

“MiPlan exists to assist financial planners in creating and preserving wealth for their clients through the application of critical thinking.”

Source: RevenueBase Database · checked Sep 19, 2026
17Indirect evidenceEthekwini, South AfricaHQ checked Sep 19, 202611-5010 contacts →

Indirect evidence

“How do we fit into your lives?”

Source: RevenueBase Database · checked Sep 19, 2026
18Partial evidenceBloemfontein, South AfricaHQ checked Sep 19, 202611-509 contacts →

Partial evidence

“Salvo Capital (Pty) Ltd is a registered boutique financial service provider and Investment manager in Bloemfontein.”

Source: RevenueBase Database · checked Sep 19, 2026
19Partial evidenceJohannesburg, South AfricaHQ checked Sep 19, 20261-108 contacts →

Partial evidence

“We are a boutique financial advisory firm that places awareness and empowerment at its core.”

Source: RevenueBase Database · checked Sep 19, 2026
20Partial evidenceBellville, South AfricaHQ checked Sep 19, 202651-2006 contacts →

Partial evidence

“Fairtree Navigate is a platform where we share information, helping you navigate the complex world of Finance and Investing or what we refer to as ‘Your Financial Forest’.”

Source: RevenueBase Database · checked Sep 19, 2026
21Partial evidenceCape Town, South AfricaHQ checked Sep 19, 202611-506 contacts →

Partial evidence

“Southern Charter offers a range of financial services to meet your needs.”

Source: RevenueBase Database · checked Sep 19, 2026
22Partial evidenceCape Town, South AfricaHQ checked Sep 19, 20261-105 contacts →

Partial evidence

“Keep in touch with Plan-B BlueStar Financial Advisory Services for articles, news and updates.”

Source: RevenueBase Database · checked Sep 19, 2026
23Partial evidencePort Elizabeth, South AfricaHQ checked Sep 19, 20261-105 contacts →

Partial evidence

“We believe that you should be able to enjoy financial freedom.”

Source: RevenueBase Database · checked Sep 19, 2026
24Partial evidenceCape Town, South AfricaHQ checked Sep 19, 20261-105 contacts →

Partial evidence

“We are an approved franchise of Fairbairn Consult."At LWC Financial Solutions, we are your trusted partner on the path to financial success.”

Source: RevenueBase Database · checked Sep 19, 2026
25Indirect evidenceMenlyn, South AfricaHQ checked Sep 19, 20261-104 contacts →

Indirect evidence

“Your future.”

Source: RevenueBase Database · checked Sep 19, 2026

Showing 25 of 119 personal finance companies based in South Africa

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Personal finance companies based in South Africa at a glance

As of Sep 19, 2026
27.0%Verified-email coverage
138.3Average contacts per company
1-10Median size (employees)
19.3%Largest-city concentration · Cape Town
Sep 19, 2026Page data refreshed

Companies by employee count

1-10
66
11-50
39
51-200
7
201-500
2
501-1,000
2
1,001-5,000
1
10001+
2

Email recency for this list is measured worldwide rather than for South Africa, so it is reported there. Company counts and contact totals on this page are exact for South Africa, over 119 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among personal finance companies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in South Africa whose own description of what they do matches “personal finance companies”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names personal finance companies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among personal finance companies, and records with no verified work email. Companies headquartered outside South Africa are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 4,435 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on September 19, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names personal finance companies, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many personal finance companies are there based in South Africa?

RevenueBase identified 119 personal finance companies headquartered in South Africa as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

Attooh, headquartered in Faerie Glen, tops this list with the largest team on record.

Which city has the most personal finance companies?

Cape Town leads with 23 headquartered companies, followed by Johannesburg (21) and Pretoria (12).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 4,435 verified decision-maker contacts tracked across these 119 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 19, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.