Company lists · Data refreshed September 2026

Top 25 Multi-category retailers based in Australia

Name: Multi-category retailers based in Australia
Creator: RevenueBase
License: https://creativecommons.org/licenses/by/4.0/

Compiled by the RevenueBase Data Team Data refreshed Sep 20, 2026 99 companies tracked

RevenueBase identified 99 multi-category retailers headquartered in Australia as of September 2026 and tracks 19,072 professional contacts across them, including 854 with verified work emails. Melbourne is the largest hub.

This list covers multi-category retailers headquartered in Australia, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 20, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 20, 2026 86% judged on-target in blind review

99Companies

19,072Contacts tracked

854Verified emails

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The 25 largest multi-category retailers based in Australia

Ranked by team size

Top 25 of 99 multi-category retailers based in Australia, ranked by team size, largest first. Data refreshed Sep 20, 2026. RevenueBase Smart Search rates how each company's information relates to multi-category retailers: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#	Company	RevenueBase Smart Search	Headquarters	Employees	Contacts
1	BIG W	Indirect evidence	Sydney, AustraliaHQ checked Sep 20, 2026	10001+	4,815 contacts →
	Indirect evidence “About BIG W For over 50 years BIG W has been the trusted backstop of Australian households.” Source: RevenueBase Database · checked Sep 20, 2026
2	Universal Store	Indirect evidence	Brisbane, AustraliaHQ checked Sep 20, 2026	1,001-5,000	649 contacts →
	Indirect evidence “Established in in South-East Queensland, Universal Store has grown into Australia’s trusted destination for the latest fashion trends, because we curate a selection of the best…” Source: RevenueBase Database · checked Sep 20, 2026
3	Sheike	Indirect evidence	St Peters, AustraliaHQ checked Sep 20, 2026	501-1,000	320 contacts →
	Indirect evidence “SHEIKE has always believed that style is the way you show who you are without saying a word.” Source: RevenueBase Database · checked Sep 20, 2026
4	Specialty Fashion Group	Partial evidence	Sydney, AustraliaHQ checked Sep 20, 2026	5,001-10,000	199 contacts →
	Partial evidence “Specialty Fashion Group is an ASX leading, specialty apparel retailer with over stores and Team Members across Australia, New Zealand, South Africa & the USA.” Source: RevenueBase Database · checked Sep 20, 2026
5	Stylerunner	Indirect evidence	Alexandria, AustraliaHQ checked Sep 20, 2026	51-200	171 contacts →
	Indirect evidence “A destination of style.” Source: RevenueBase Database · checked Sep 20, 2026
6	Muji Retail Australia PTY LTD	Indirect evidence	Melbourne, AustraliaHQ checked Sep 20, 2026	201-500	155 contacts →
	Indirect evidence “MUJI, originally founded in Japan in 1980, offers a wide variety of good quality products including household goods, apparel and food.” Source: RevenueBase Database · checked Sep 20, 2026
7	Hello Molly	Indirect evidence	Alexandria, AustraliaHQ checked Sep 20, 2026	51-200	64 contacts →
	Indirect evidence “We are not just any e-comm fashion brand, we are Hello Molly.” Source: RevenueBase Database · checked Sep 20, 2026
8	Stage II PTY LTD	Indirect evidence	South Geelong, AustraliaHQ checked Sep 20, 2026	201-500	64 contacts →
	Indirect evidence “Stage II is a dynamic clothing company based in Geelong with offices situated throughout Australia and Overseas.” Source: RevenueBase Database · checked Sep 20, 2026
9	Snaffle	Indirect evidence	Bundall, AustraliaHQ checked Sep 20, 2026	51-200	46 contacts →
	Indirect evidence “Snaffle is an established online retail store where you can 'Get what you want, when you want, how you want!' Snaffle offers a huge range of big brand products, from consumer tech…” Source: RevenueBase Database · checked Sep 20, 2026
10	Choice The Discount Store	Indirect evidence	Upper Coomera, AustraliaHQ checked Sep 20, 2026	201-500	43 contacts →
	Indirect evidence “Choice The Discount Store is a proudly 100% Australian-owned, family-operated business that began its journey in 1996 with the opening of our very first store in Redbank.” Source: RevenueBase Database · checked Sep 20, 2026
11	Direct Group PTY LTD	Partial evidence	Frenchs Forest, AustraliaHQ checked Sep 20, 2026	501-1,000	41 contacts →
	Partial evidence “Direct Group is one of Australia’s leading direct to consumer retailers.” Source: RevenueBase Database · checked Sep 20, 2026
12	Feathers Boutique	Indirect evidence	Prahran, AustraliaHQ checked Sep 20, 2026	11-50	36 contacts →
	Indirect evidence “Founded by Margaret Porritt in 1972, FEATHERS has grown to become one of Melbourne's most iconic fashion brands.” Source: RevenueBase Database · checked Sep 20, 2026
13	Billy J	Indirect evidence	Sunshine Coast, AustraliaHQ checked Sep 20, 2026	51-200	31 contacts →
	Indirect evidence “Billy J is one of Australia's leading online fashion destinations, empowering women to feel confident through accessible, trend-led style.” Source: RevenueBase Database · checked Sep 20, 2026
14	Innovations	Partial evidence	Frenchs Forest, AustraliaHQ checked Sep 20, 2026	501-1,000	31 contacts →
	Partial evidence “Established in 1985, Innovations (innovations.com.au) is a leading direct to consumer retailer with a portfolio of online, social and catalogue brands.” Source: RevenueBase Database · checked Sep 20, 2026
15	Smartchannel PTY LTD	Indirect evidence	Sydney, AustraliaHQ checked Sep 20, 2026	51-200	30 contacts →
	Indirect evidence “Smartchannel Pty Ltd is a dynamic and fast-growing e-commerce company, dedicated to providing high-quality products and exceptional customer experiences.” Source: RevenueBase Database · checked Sep 20, 2026
16	Above The Clouds	Partial evidence	Surry Hills, AustraliaHQ checked Sep 20, 2026	11-50	29 contacts →
	Partial evidence “Above The Clouds is an online and physical retailer stocking a range of highly coveted brands including adidas Originals, A.P.C, ASICS Sportsyle, COMME Des GARCONS Shirt, Eckhaus…” Source: RevenueBase Database · checked Sep 20, 2026
17	Sello Products PTY LTD	Indirect evidence	Moorabbin Airport, AustraliaHQ checked Sep 20, 2026	51-200	22 contacts →
	Indirect evidence “We are one of the largest global trading companies based in Melbourne, Victoria.” Source: RevenueBase Database · checked Sep 20, 2026
18	The Base Warehouse	Indirect evidence	Gregory Hills, AustraliaHQ checked Sep 20, 2026	51-200	18 contacts →
	Indirect evidence “The origins of The Base Warehouse stems back to 1989 when our CEO, Peter Zafiropoulos, opened his first retail store under the name of Discount Base.” Source: RevenueBase Database · checked Sep 20, 2026
19	Cottonon	Indirect evidence	Melbourne, AustraliaHQ checked Sep 20, 2026	11-50	13 contacts →
	Indirect evidence Source: RevenueBase Database · checked Sep 20, 2026
20	Variety Hour	Indirect evidence	Fitzroy, AustraliaHQ checked Sep 20, 2026	11-50	9 contacts →
	Indirect evidence “Variety Hour is an independent Australian fashion brand creating art focused clothing from our Fitzroy, Melbourne studio.” Source: RevenueBase Database · checked Sep 20, 2026
21	Ryda DOT COM	Indirect evidence	Petersham, AustraliaHQ checked Sep 20, 2026	11-50	7 contacts →
	Indirect evidence “At Ryda Dot Com we hope your experience is made simple and easy to navigate and extremely safe to shop.” Source: RevenueBase Database · checked Sep 20, 2026
22	Super Retro	Indirect evidence	Robina, AustraliaHQ checked Sep 20, 2026	11-50	6 contacts →
	Indirect evidence “Super Retro is a retail company based out of retail locations: Shop 1012/19 Robina Town Centre Dr, Robina QLD 4226 Logan Rd, Upper Mount Gravatt QLD 4122” Source: RevenueBase Database · checked Sep 20, 2026
23	Appliance Giant	Indirect evidence	Wetherill Park, AustraliaHQ checked Sep 20, 2026	11-50	5 contacts →
	Indirect evidence “Not just an online business, Appliance Giant is a true "bricks and mortar" type business with a store location and distribution centre in Sydney's South West.” Source: RevenueBase Database · checked Sep 20, 2026
24	Smooth Sales	Indirect evidence	Melbourne, AustraliaHQ checked Sep 20, 2026	1-10	5 contacts →
	Indirect evidence “At Smooth Sales, we believe in giving our customers the best deals on a wide range of products including kid's toys, beauty and personal care, cleaning and household supplies…” Source: RevenueBase Database · checked Sep 20, 2026
25	Collins Clothing CO	Indirect evidence	Tumby Bay, AustraliaHQ checked Sep 20, 2026	1-10	4 contacts →
	Indirect evidence “Collins Clothing Co began in May 2011 at Warramboo (in the middle of South Australia’s Eyre Peninsula) as Collins Retail, selling exclusively on eBay.” Source: RevenueBase Database · checked Sep 20, 2026

RevenueBase Smart Search

RevenueBase Smart Search assesses information from a company’s LinkedIn profile, information supplied directly by the company, its website, and other publicly available sources. It uses that information to rate how closely the company relates to this list’s category: multi-category retailers. Every row carries its rating and the description the rating was read from, so each one can be checked rather than taken on trust.

Strong evidence: The company's own public description of its business names multi-category retailers.
Partial evidence: Its own public description names part of multi-category retailers, so it works in or next to the category without describing itself that way.
Indirect evidence: The description shown does not name multi-category retailers. The match rests on the rest of the company's public profile rather than the one sentence quoted here, so this is the rating to check first.

RevenueBase Smart Search is how these lists are built: RevenueBase's data engine and AI assemble the companies that match a category defined in a user's own words, so a list can be about what companies actually do rather than about whichever industry code they were filed under.

Showing 25 of 99 multi-category retailers based in Australia

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Multi-category retailers based in Australia at a glance

As of Sep 20, 2026

4.5%Verified-email coverage

192.6Average contacts per company

11-50Median size (employees)

14.1%Largest-city concentration · Melbourne

Sep 20, 2026Page data refreshed

Companies by employee count

1-10

11-50

51-200

201-500

501-1,000

1,001-5,000

5,001-10,000

10001+

Email recency for this list is measured worldwide rather than for Australia, so it is reported there. Company counts and contact totals on this page are exact for Australia, over 99 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among multi-category retailers, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source: The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies: Companies headquartered in Australia whose own description of what they do matches “multi-category retailers”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search: RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names multi-category retailers), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude: Companies whose own description does not clearly place them among multi-category retailers, and records with no verified work email. Companies headquartered outside Australia are excluded even when they keep an office there.
Match quality: In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking: Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification: Every listed company carries at least one verified work email, 854 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh: This page's figures were pulled from the company graph on September 20, 2026. Lists refresh periodically as the graph is re-checked.
Corrections: Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names multi-category retailers, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many multi-category retailers are there based in Australia?

RevenueBase identified 99 multi-category retailers headquartered in Australia as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

BIG W, headquartered in Sydney, tops this list with the largest team on record.

Which city has the most multi-category retailers?

Melbourne leads with 14 headquartered companies, followed by Sydney (10) and Brisbane (5).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 854 verified decision-maker contacts tracked across these 99 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 20, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.