Company lists · Data refreshed September 2026

Top 25 Marketing research panels based in the United Kingdom

Name: Marketing research panels based in the United Kingdom
Creator: RevenueBase
License: https://creativecommons.org/licenses/by/4.0/

Compiled by the RevenueBase Data Team Data refreshed Sep 20, 2026 288 companies tracked

RevenueBase identified 288 marketing research panels headquartered in the United Kingdom as of September 2026 and tracks 32,366 professional contacts across them, including 9,686 with verified work emails. London is the largest hub.

This list covers marketing research panels headquartered in the United Kingdom, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 20, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 20, 2026 86% judged on-target in blind review

288Companies

32,366Contacts tracked

9,686Verified emails

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The 25 largest marketing research panels based in the United Kingdom

Ranked by team size

Top 25 of 288 marketing research panels based in the United Kingdom, ranked by team size, largest first. Data refreshed Sep 20, 2026. RevenueBase Smart Search rates how each company's information relates to marketing research panels: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#	Company	RevenueBase Smart Search	Headquarters	Employees	Contacts
1	Kantar	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	10001+	15,564 contacts →
	Partial evidence “Kantar is the world’s leading marketing data and analytics business.” Source: RevenueBase Database · checked Sep 20, 2026
2	Yougov	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	1,001-5,000	4,637 contacts →
	Partial evidence “YouGov is a global research data and analytics group, powered by reality.” Source: RevenueBase Database · checked Sep 20, 2026
3	Ipsos In The UK	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	1,001-5,000	1,621 contacts →
	Indirect evidence “In our world of rapid change, the need for reliable information to make confident decisions has never been greater.” Source: RevenueBase Database · checked Sep 20, 2026
4	Mintel	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	1,001-5,000	1,475 contacts →
	Indirect evidence “At Mintel, we empower businesses to navigate the future with confidence.” Source: RevenueBase Database · checked Sep 20, 2026
5	Kudos Research	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	n/a	213 contacts →
	Partial evidence “Kudos Research has been providing high value, competitively priced, market research services to both internal and external clients since 1986.” Source: RevenueBase Database · checked Sep 20, 2026
6	Europanel	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	51-200	119 contacts →
	Indirect evidence “Europanel provides you with unparalleled insight into global consumer behaviour to help create and activate your growth strategy.” Source: RevenueBase Database · checked Sep 20, 2026
7	Strat7 Researchbods	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	51-200	106 contacts →
	Partial evidence “Researchbods delivers insight that drives action for ambitious brands.” Source: RevenueBase Database · checked Sep 20, 2026
8	The Tecsa Group	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	51-200	66 contacts →
	Indirect evidence “Tecsa is a specialist retail loyalty and analytics consultancy founded and led by former retail executives who built and ran major loyalty programmes, including Nectar, Holland &…” Source: RevenueBase Database · checked Sep 20, 2026
9	Explain Market Research	Partial evidence	Newcastle Upon Tyne, United KingdomHQ checked Sep 20, 2026	51-200	54 contacts →
	Partial evidence “Explain is a market research agency that is committed to creating insightful and dynamic partnerships that deliver powerful and intelligent results.” Source: RevenueBase Database · checked Sep 20, 2026
10	Catalyse Research	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	51-200	44 contacts →
	Partial evidence “Catalyse Research empowers companies to generate high-impact data insights through direct access to first-party consumer data.” Source: RevenueBase Database · checked Sep 20, 2026
11	BAMM	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	41 contacts →
	Indirect evidence “BAMM is a global consumer insights agency that specializes in helping big brands better compete in the ever-changing world of consumer trends and technology, and to stay ahead of…” Source: RevenueBase Database · checked Sep 20, 2026
12	Potentia Insight	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	40 contacts →
	Partial evidence “We’re an award-winning digital market research agency helping clients make fast, confident decisions with high-quality data they can trust.” Source: RevenueBase Database · checked Sep 20, 2026
13	Shepper	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	39 contacts →
	Indirect evidence “Shepper provides cost-effective, high-quality insights that empower businesses to make better decisions.” Source: RevenueBase Database · checked Sep 20, 2026
14	Future Thinking UK NOW Savanta	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	201-500	37 contacts →
	Indirect evidence “We are now Savanta!” Source: RevenueBase Database · checked Sep 20, 2026
15	Tapestry Research	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	35 contacts →
	Partial evidence “Research Agency of the Year - Adwanted 2025 and Quirks 2024* Having more data should make it easier to understand what people think and do.” Source: RevenueBase Database · checked Sep 20, 2026
16	Flexmr	Indirect evidence	Milnthorpe, United KingdomHQ checked Sep 20, 2026	11-50	35 contacts →
	Indirect evidence “Markets grow, consumers evolve, and brands must fight to stay at the forefront of industry.” Source: RevenueBase Database · checked Sep 20, 2026
17	Bryter	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	31 contacts →
	Indirect evidence “Bryter is an award-winning global insights consultancy working with the world's top brands.” Source: RevenueBase Database · checked Sep 20, 2026
18	Teamvisory	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	29 contacts →
	Partial evidence “Teamvisory is a global full-service market research and data collection company offering quantitative and qualitative research solutions across international markets.” Source: RevenueBase Database · checked Sep 20, 2026
19	Accent MR	Partial evidence	London, United KingdomHQ checked Sep 20, 2026	51-200	29 contacts →
	Partial evidence “Accent is a full service market research consultancy delivering innovative, tailored and targeted insight.” Source: RevenueBase Database · checked Sep 20, 2026
20	Fmcg Gurus	Partial evidence	St Albans, United KingdomHQ checked Sep 20, 2026	11-50	29 contacts →
	Partial evidence “FMCG Gurus provides market research and insight into consumer attitudes and behaviours across the food, beverage and supplement markets worldwide.” Source: RevenueBase Database · checked Sep 20, 2026
21	Swift Research	Partial evidence	Wetherby, United KingdomHQ checked Sep 20, 2026	11-50	27 contacts →
	Partial evidence “Swift Research is a full service qualitative and quantitative agency offering both national and international market research, for more details contact us…” Source: RevenueBase Database · checked Sep 20, 2026
22	MR Tech OPS	Partial evidence	Norwich, United KingdomHQ checked Sep 20, 2026	11-50	26 contacts →
	Partial evidence “At MR Tech Ops, we make research operations simpler and more efficient.” Source: RevenueBase Database · checked Sep 20, 2026
23	Qumind	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	25 contacts →
	Indirect evidence “QuMind is the only agile insights platform that gives you everything you need in one place.” Source: RevenueBase Database · checked Sep 20, 2026
24	LOOPS	Indirect evidence	London, United KingdomHQ checked Sep 20, 2026	11-50	24 contacts →
	Indirect evidence “Why Loops?” Source: RevenueBase Database · checked Sep 20, 2026
25	Mindlab	Indirect evidence	Brighton, United KingdomHQ checked Sep 20, 2026	11-50	24 contacts →
	Indirect evidence “At Mindlab, we specialise in uncovering the true drivers of consumer behaviour by measuring gut feelings and intuitive perceptions.” Source: RevenueBase Database · checked Sep 20, 2026

RevenueBase Smart Search

RevenueBase Smart Search assesses information from a company’s LinkedIn profile, information supplied directly by the company, its website, and other publicly available sources. It uses that information to rate how closely the company relates to this list’s category: marketing research panels. Every row carries its rating and the description the rating was read from, so each one can be checked rather than taken on trust.

Strong evidence: The company's own public description of its business names marketing research panels.
Partial evidence: Its own public description names part of marketing research panels, so it works in or next to the category without describing itself that way.
Indirect evidence: The description shown does not name marketing research panels. The match rests on the rest of the company's public profile rather than the one sentence quoted here, so this is the rating to check first.

RevenueBase Smart Search is how these lists are built: RevenueBase's data engine and AI assemble the companies that match a category defined in a user's own words, so a list can be about what companies actually do rather than about whichever industry code they were filed under.

Showing 25 of 288 marketing research panels based in the United Kingdom

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Marketing research panels based in the United Kingdom at a glance

As of Sep 20, 2026

29.9%Verified-email coverage

112.4Average contacts per company

1-10Median size (employees)

44.8%Largest-city concentration · London

Sep 20, 2026Page data refreshed

Companies by employee count

1-10

165

11-50

51-200

201-500

501-1,000

1,001-5,000

5,001-10,000

10001+

Email recency for this list is measured worldwide rather than for United Kingdom, so it is reported there. Company counts and contact totals on this page are exact for United Kingdom, over 288 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among marketing research panels, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source: The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies: Companies headquartered in the United Kingdom whose own description of what they do matches “marketing research panels”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search: RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names marketing research panels), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude: Companies whose own description does not clearly place them among marketing research panels, and records with no verified work email. Companies headquartered outside United Kingdom are excluded even when they keep an office there.
Match quality: In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking: Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification: Every listed company carries at least one verified work email, 9,686 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh: This page's figures were pulled from the company graph on September 20, 2026. Lists refresh periodically as the graph is re-checked.
Corrections: Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Marketing research panels by metro

Marketing research panels in London129

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names marketing research panels, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many marketing research panels are there based in the United Kingdom?

RevenueBase identified 288 marketing research panels headquartered in the United Kingdom as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

Kantar, headquartered in London, tops this list with the largest team on record.

Which city has the most marketing research panels?

London leads with 129 headquartered companies, followed by Manchester (10) and Leeds (6).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 9,686 verified decision-maker contacts tracked across these 288 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 20, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.