Company lists · Data refreshed October 2026

Top 18 Market research companies based in Japan

This directory lists 40 market research companies based in Japan, with 985 business contacts and 192 email addresses. The list was updated in October 2026; Tokyo is the single most-represented city among the companies listed.

Market research companies collect and analyze information about markets, customers, competitors, and consumer behavior to support business decisions. This list covers companies that provide market research, market analysis, consumer research, competitive research, or related research services. Ranked by team size, largest first. Data current as of October 1, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Oct 1, 2026 86% judged on-target in blind review
40Companies
985Contacts tracked
192Verified emails
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The 18 largest market research companies based in Japan

Ranked by team size
Top 18 of 40 market research companies based in Japan, ranked by team size, largest first. Data refreshed Oct 1, 2026. RevenueBase Smart Search rates how each company's information relates to market research companies: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Strong evidence港区, JapanHQ checked Oct 1, 20261,001-5,000288 contacts →

Strong evidence

“Technology Driven × People Driven AI About Macromill Based on our philosophy,"supporting our clients' better decision-making," Macromill is a marketing research company that works…”

Source: RevenueBase Database · checked Oct 1, 2026
2Strong evidenceSetagaya-ku, JapanHQ checked Oct 1, 2026201-500187 contacts →

Strong evidence

“For over 25 years, Rakuten Insight has been at the forefront of consumer market research data collection.”

Source: RevenueBase Database · checked Oct 1, 2026
3Partial evidenceShinjuku-ku, JapanHQ checked Oct 1, 20261,001-5,00072 contacts →

Partial evidence

“Cross Marketing Inc.”

Source: RevenueBase Database · checked Oct 1, 2026
4Partial evidenceTokyo, JapanHQ checked Oct 1, 2026201-50032 contacts →

Partial evidence

“Nikkei Research is a full-service research company and a member of the Nikkei group.”

Source: RevenueBase Database · checked Oct 1, 2026
5Partial evidenceTokyo, JapanHQ checked Oct 1, 2026n/a28 contacts →

Partial evidence

“Sector: Communications Industry: Media Sub-Industry: Advertising & Marketing Toyota Motor Sales & Marketing Corporation offers commercial services.”

Source: RevenueBase Database · checked Oct 1, 2026
6Indirect evidence中央区, JapanHQ checked Oct 1, 202651-20015 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026
7Indirect evidence新宿区, JapanHQ checked Oct 1, 202611-5013 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026
8Indirect evidenceShibuya, JapanHQ checked Oct 1, 2026201-50012 contacts →

Indirect evidence

“ASMARQ Co, Ltd.”

Source: RevenueBase Database · checked Oct 1, 2026
9Indirect evidence中野区, JapanHQ checked Oct 1, 202651-20010 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026
10Strong evidenceKawasaki, JapanHQ checked Oct 1, 202651-2009 contacts →

Strong evidence

“GII (Tokyo Stock Exchange Standard 4171) was the first market research aggregator established in the world.”

Source: RevenueBase Database · checked Oct 1, 2026
11Indirect evidence港区新橋, JapanHQ checked Oct 1, 202611-506 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026
12Indirect evidenceShinjuku, JapanHQ checked Oct 1, 20261-105 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026
13Indirect evidence新宿区, JapanHQ checked Oct 1, 202611-505 contacts →

Indirect evidence

“t\t\t\t\t\t”

Source: RevenueBase Database · checked Oct 1, 2026
14Indirect evidenceTokyo, JapanHQ checked Oct 1, 202611-504 contacts →

Indirect evidence

“Access JP Inc.”

Source: RevenueBase Database · checked Oct 1, 2026
15Indirect evidence港区, JapanHQ checked Oct 1, 20261-103 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026
16Indirect evidenceShibuya-ku, JapanHQ checked Oct 1, 20261-102 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026
17Strong evidenceKoganei, JapanHQ checked Oct 1, 20261-101 contacts →

Strong evidence

“Reliable research information provided for making Quality Decisions.* AURNI is one of the few Asia-based marketing researchers certified to the global quality management standard…”

Source: RevenueBase Database · checked Oct 1, 2026
18Indirect evidence文京区, JapanHQ checked Oct 1, 20261-101 contacts →

Indirect evidence

Source: RevenueBase Database · checked Oct 1, 2026

Showing 18 of 40 market research companies based in Japan

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Market research companies based in Japan at a glance

As of Oct 1, 2026
19.5%Verified-email coverage
24.6Average contacts per company
11-50Median size (employees)
32.5%Largest-city concentration · Tokyo
Oct 1, 2026Page data refreshed

Companies by employee count

1-10
12
11-50
9
51-200
8
201-500
5
1,001-5,000
5
10001+
1

Email recency for this list is measured worldwide rather than for Japan, so it is reported there. Company counts and contact totals on this page are exact for Japan, over 40 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among market research companies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in Japan whose own description of what they do matches “market research companies”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names market research companies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among market research companies, and records with no verified work email. Companies headquartered outside Japan are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 192 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on October 1, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Frequently asked

How many market research companies are based in Japan?

This directory lists 40 market research companies based in Japan.

Which city has the most market research companies in this list?

Tokyo is the single most-represented city among the companies on this list.

How can I find contacts at market research companies?

This directory includes 985 business contacts and 192 email addresses for market research companies.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.