Company lists · Data refreshed September 2026

Top 25 Generic ecommerce platforms based in Australia

RevenueBase identified 98 generic ecommerce platforms headquartered in Australia as of September 2026 and tracks 1,897 professional contacts across them, including 344 with verified work emails and 171 with mobile numbers. Melbourne is the largest hub.

This list covers generic ecommerce platforms headquartered in Australia, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 3, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list RevenueBase Smart Search rating on every row Refreshed Sep 3, 2026 86% judged on-target in blind review
98Companies
1,897Contacts tracked
344Verified emails
171Mobile numbers
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The 25 largest generic ecommerce platforms based in Australia

Ranked by team size
Top 25 of 98 generic ecommerce platforms based in Australia, ranked by team size, largest first. Data refreshed Sep 3, 2026. RevenueBase Smart Search rates how each company's information relates to generic ecommerce platforms: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Partial evidenceMelbourne, Australia501-1,000227 contacts →

Partial evidence

“ChannelAdvisor (NYSE: ECOM) is a leading multichannel commerce platform whose mission is to connect and optimize the world’s commerce.”

Source: RevenueBase Database · checked Sep 3, 2026
2Partial evidenceSydney, Australia201-500164 contacts →

Partial evidence

“At Clearer.io, we’re on a mission to simplify and supercharge ecommerce success.”

Source: RevenueBase Database · checked Sep 3, 2026
3Partial evidenceWest Melbourne, Australia201-500152 contacts →

Partial evidence

“New Aim is Australia's largest and fastest-growing private ecommerce company.”

Source: RevenueBase Database · checked Sep 3, 2026
4Partial evidenceMelbourne, Australia51-200100 contacts →

Partial evidence

“Driven by a vision to become the world’s first fully automated marketplace solution, Marketplacer is a leading global Software-as-a-Service (SaaS) platform that empowers…”

Source: RevenueBase Database · checked Sep 3, 2026
5Strong evidenceMelbourne, Australia51-20068 contacts →

Strong evidence

“eStar provides eCommerce platforms & solutions that deliver outstanding shopping experiences, helping brands grow sales & connect to more customers.”

Source: RevenueBase Database · checked Sep 3, 2026
6Strong evidenceMelbourne, Australia51-20036 contacts →

Strong evidence

“Introducing Cloudfy – B2B ecommerce platform with the most comprehensive set of out-of-the-box supplier-oriented features on the market.”

Source: RevenueBase Database · checked Sep 3, 2026
7Indirect evidenceSydney, Australia51-20028 contacts →

Indirect evidence

“Smartchannel Pty Ltd is a dynamic and fast-growing e-commerce company, dedicated to providing high-quality products and exceptional customer experiences.”

Source: RevenueBase Database · checked Sep 3, 2026
8Indirect evidenceCastle Hill, Australia11-5026 contacts →

Indirect evidence

“Akuna Technologies is primarily an e-commerce web development company based in New South Wales, with a fully fledged offshore centre in Bangalore, India.”

Source: RevenueBase Database · checked Sep 3, 2026
9Indirect evidenceAdelaide, Australia11-5018 contacts →

Indirect evidence

“eGrowcery is a leading e-Commerce software company established in the United States in 2016.”

Source: RevenueBase Database · checked Sep 3, 2026
10Partial evidenceSydney, Australia11-5011 contacts →

Partial evidence

“Better That is a retail technology business offering a white label turn-key ecommerce solution called Better That Connect.”

Source: RevenueBase Database · checked Sep 3, 2026
11Partial evidenceRichmond, Australia1-109 contacts →

Partial evidence

“Since 2003, we’ve been crafting eCommerce solutions that empower businesses and connect customers with what they need.”

Source: RevenueBase Database · checked Sep 3, 2026
12Partial evidenceBrisbane, Australia11-507 contacts →

Partial evidence

“FLOWRiX Digital Commerce Platform We Streamline Your Retail, Wholesale and Manufacturing FLOWRiX is the perfect solution for businesses that deal with retail, wholesale, and…”

Source: RevenueBase Database · checked Sep 3, 2026
13Indirect evidenceSydney, Australia51-2006 contacts →

Indirect evidence

“We bring your dream website to life.”

Source: RevenueBase Database · checked Sep 3, 2026
14Strong evidenceSydney, Australia11-506 contacts →

Strong evidence

“We are expert in eCommerce platforms.”

Source: RevenueBase Database · checked Sep 3, 2026
15Indirect evidenceMelbourne, Australia11-505 contacts →

Indirect evidence

“A vision to inspire as we work on our mission to connect the world of shopping.”

Source: RevenueBase Database · checked Sep 3, 2026
16Partial evidenceMelbourne, Australia1-105 contacts →

Partial evidence

“The world's first Do It Yourself eCommerce solution for small business owners.”

Source: RevenueBase Database · checked Sep 3, 2026
17Partial evidenceAdelaide, Australia1-104 contacts →

Partial evidence

“Straightsell is an integrated, full service ecommerce website solution that is ideal for wholesale (B2B) and retail (B2C) businesses.”

Source: RevenueBase Database · checked Sep 3, 2026
18Partial evidenceMelbourne, Australia51-2003 contacts →

Partial evidence

“Publicly listed HT Group is an innovative eCommerce conglomerate, developing online shopping experiences and distribution strength in multiple markets.”

Source: RevenueBase Database · checked Sep 3, 2026
19Strong evidenceMelbourne, Australia1-103 contacts →

Strong evidence

“Pisell is a technology company that provides one platform with all the ecommerce and point of sale features you need to start, run and grow your business.”

Source: RevenueBase Database · checked Sep 3, 2026
20Partial evidenceMaroochydore, Australia1-103 contacts →

Partial evidence

“Independents working for independents, we develop eCommerce solutions for businesses in the following industries- Grocers - Liquor stores - Hardware Stores - And more.”

Source: RevenueBase Database · checked Sep 3, 2026
21Indirect evidenceAustralia11-502 contacts →

Indirect evidence

“Instant powers the world's most converting online checkout!”

Source: RevenueBase Database · checked Sep 3, 2026
22Strong evidenceSydney, Australia1-102 contacts →

Strong evidence

“SimpleStore is a headless eCommerce platform that consolidates the key components of multichannel eCommerce into a single unified platform, simplifying the complexity of building…”

Source: RevenueBase Database · checked Sep 3, 2026
23Indirect evidenceMelbourne, Australia1-102 contacts →

Indirect evidence

“Why Choose Action Websites?”

Source: RevenueBase Database · checked Sep 3, 2026
24Indirect evidenceBurleigh, Australia11-501 contacts →

Indirect evidence

“B2B E-Commerce Solutions Pty.”

Source: RevenueBase Database · checked Sep 3, 2026
25Partial evidenceNorth Sydney, Australia1-101 contacts →

Partial evidence

“AOD are eCommerce & Digital Specialists – we help B2B and DTC businesses transform their online presence.”

Source: RevenueBase Database · checked Sep 3, 2026

Showing 25 of 98 generic ecommerce platforms based in Australia

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Generic ecommerce platforms based in Australia at a glance

As of Sep 3, 2026
18.1%Verified-email coverage
9.0%Mobile-number coverage
19.4Average contacts per company
1-10Median size (employees)
19.4%Largest-city concentration · Melbourne
Sep 3, 2026Page data refreshed

Companies by employee count

1-10
54
11-50
26
51-200
11
201-500
2
501-1,000
1
1,001-5,000
1
10001+
1

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among generic ecommerce platforms, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in Australia whose own description of what they do matches “generic ecommerce platforms”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names generic ecommerce platforms), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among generic ecommerce platforms, and records with no verified work email. Companies headquartered outside Australia are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 344 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on September 3, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names generic ecommerce platforms, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many generic ecommerce platforms are there based in Australia?

RevenueBase identified 98 generic ecommerce platforms headquartered in Australia as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

Channeladvisor, headquartered in Melbourne, tops this list with the largest team on record.

Which city has the most generic ecommerce platforms?

Melbourne leads with 19 headquartered companies, followed by Sydney (18) and Adelaide (5).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 344 verified decision-maker contacts tracked across these 98 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 3, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.