Company lists · Data refreshed September 2026

Top 25 E-commerce retailers based in Australia

Name: E-commerce retailers based in Australia
Creator: RevenueBase
License: https://creativecommons.org/licenses/by/4.0/

Compiled by the RevenueBase Data Team Data refreshed Sep 19, 2026 221 companies tracked

RevenueBase identified 221 e-commerce retailers headquartered in Australia as of September 2026 and tracks 4,172 professional contacts across them, including 1,048 with verified work emails. Melbourne is the largest hub.

This list covers e-commerce retailers headquartered in Australia, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 19, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 19, 2026 86% judged on-target in blind review

221Companies

4,172Contacts tracked

1,048Verified emails

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The 25 largest e-commerce retailers based in Australia

Ranked by team size

Top 25 of 221 e-commerce retailers based in Australia, ranked by team size, largest first. Data refreshed Sep 19, 2026. RevenueBase Smart Search rates how each company's information relates to e-commerce retailers: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#	Company	RevenueBase Smart Search	Headquarters	Employees	Contacts
1	The Iconic	Indirect evidence	Sydney, AustraliaHQ checked Sep 19, 2026	501-1,000	918 contacts →
	Indirect evidence “We’ve been around for a while (don’t ask our age ), but we’re just getting started.” Source: RevenueBase Database · checked Sep 19, 2026
2	GRAYS	Partial evidence	Moorebank, AustraliaHQ checked Sep 19, 2026	201-500	267 contacts →
	Partial evidence “Grays is an Australian online retail and auction company, offering a huge range of consumer, industrial and commercial goods, direct from manufacturers and distributors.” Source: RevenueBase Database · checked Sep 19, 2026
3	CATCH	Indirect evidence	Docklands, AustraliaHQ checked Sep 19, 2026	501-1,000	253 contacts →
	Indirect evidence “At Catch.com.au, it's our mission to become Australia’s most loved online shopping destination for families.” Source: RevenueBase Database · checked Sep 19, 2026
4	kogan.com	Strong evidence	South Melbourne, AustraliaHQ checked Sep 19, 2026	201-500	219 contacts →
	Strong evidence “We’re Kogan.com - pioneers of Australian e-commerce.” Source: RevenueBase Database · checked Sep 19, 2026
5	NEW AIM	Indirect evidence	Hawthorn East, AustraliaHQ checked Sep 19, 2026	201-500	157 contacts →
	Indirect evidence “New Aim is Australia's largest and fastest-growing private ecommerce company.” Source: RevenueBase Database · checked Sep 19, 2026
6	Marketplacer	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	51-200	101 contacts →
	Indirect evidence “Driven by a vision to become the world’s first fully automated marketplace solution, Marketplacer is a leading global Software-as-a-Service (SaaS) platform that empowers…” Source: RevenueBase Database · checked Sep 19, 2026
7	IBSA	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	11-50	89 contacts →
	Indirect evidence “Since 1998 IBSA has been investing in successful online retail assets.” Source: RevenueBase Database · checked Sep 19, 2026
8	ESTAR	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	51-200	67 contacts →
	Indirect evidence “eStar provides eCommerce platforms & solutions that deliver outstanding shopping experiences, helping brands grow sales & connect to more customers.” Source: RevenueBase Database · checked Sep 19, 2026
9	Hello Molly	Partial evidence	Alexandria, AustraliaHQ checked Sep 19, 2026	51-200	64 contacts →
	Partial evidence “We are not just any e-comm fashion brand, we are Hello Molly.” Source: RevenueBase Database · checked Sep 19, 2026
10	Snaffle	Indirect evidence	Bundall, AustraliaHQ checked Sep 19, 2026	51-200	46 contacts →
	Indirect evidence “Snaffle is an established online retail store where you can 'Get what you want, when you want, how you want!' Snaffle offers a huge range of big brand products, from consumer tech…” Source: RevenueBase Database · checked Sep 19, 2026
11	Smartchannel PTY LTD	Strong evidence	Sydney, AustraliaHQ checked Sep 19, 2026	51-200	30 contacts →
	Strong evidence “Smartchannel Pty Ltd is a dynamic and fast-growing e-commerce company, dedicated to providing high-quality products and exceptional customer experiences.” Source: RevenueBase Database · checked Sep 19, 2026
12	Above The Clouds	Partial evidence	Surry Hills, AustraliaHQ checked Sep 19, 2026	11-50	29 contacts →
	Partial evidence “Above The Clouds is an online and physical retailer stocking a range of highly coveted brands including adidas Originals, A.P.C, ASICS Sportsyle, COMME Des GARCONS Shirt, Eckhaus…” Source: RevenueBase Database · checked Sep 19, 2026
13	Flagship	Indirect evidence	Sydney, AustraliaHQ checked Sep 19, 2026	11-50	28 contacts →
	Indirect evidence “eCommerce knows exactly where its revenue comes from.” Source: RevenueBase Database · checked Sep 19, 2026
14	Mills Brands	Strong evidence	Seven Hills, AustraliaHQ checked Sep 19, 2026	51-200	26 contacts →
	Strong evidence “Established for over 10 years, we are one of Australia's leading and fastest-growing e-commerce companies.” Source: RevenueBase Database · checked Sep 19, 2026
15	Sello Products PTY LTD	Indirect evidence	Moorabbin Airport, AustraliaHQ checked Sep 19, 2026	51-200	22 contacts →
	Indirect evidence “We are one of the largest global trading companies based in Melbourne, Victoria.” Source: RevenueBase Database · checked Sep 19, 2026
16	Acidgreen	Partial evidence	Sydney, AustraliaHQ checked Sep 19, 2026	51-200	21 contacts →
	Partial evidence “Acidgreen is a full-service award-winning digital commerce agency based in Sydney providing premium eCommerce strategy, platform design, tech consulting, solution development, and…” Source: RevenueBase Database · checked Sep 19, 2026
17	Dropshipzone	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	51-200	17 contacts →
	Indirect evidence “At Dropshipzone, we empower entrepreneurs and businesses to thrive in the dynamic world of ecommerce through our innovative dropshipping solutions.” Source: RevenueBase Database · checked Sep 19, 2026
18	Myfoodlink	Indirect evidence	Hobart, AustraliaHQ checked Sep 19, 2026	11-50	15 contacts →
	Indirect evidence “About Myfoodlink Founded in 2010, Myfoodlink is a leading provider of ecommerce software tailored specifically for independent grocery and liquor stores in Australia and New…” Source: RevenueBase Database · checked Sep 19, 2026
19	Stockinstore	Indirect evidence	Port Melbourne, AustraliaHQ checked Sep 19, 2026	11-50	12 contacts →
	Indirect evidence “Award Winning Omni-Channel Solutions - Click & Collect / BOPIS, Ship From Store, Find in Store, Where to Buy, Store Locator, Google Business Profile Integration and Google Local…” Source: RevenueBase Database · checked Sep 19, 2026
20	ISW Trading	Indirect evidence	Brisbane, AustraliaHQ checked Sep 19, 2026	11-50	10 contacts →
	Indirect evidence “An Australian company established by experienced sellers in 2007, we have gained the reputation of a reliable and market leading online seller in our specialty sectors.” Source: RevenueBase Database · checked Sep 19, 2026
21	Bayse Brand	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	11-50	7 contacts →
	Indirect evidence “Online fashion store” Source: RevenueBase Database · checked Sep 19, 2026
22	Ryda DOT COM	Indirect evidence	Petersham, AustraliaHQ checked Sep 19, 2026	11-50	7 contacts →
	Indirect evidence “At Ryda Dot Com we hope your experience is made simple and easy to navigate and extremely safe to shop.” Source: RevenueBase Database · checked Sep 19, 2026
23	Power Retail	Indirect evidence	Hawthorn East, AustraliaHQ checked Sep 19, 2026	1-10	7 contacts →
	Indirect evidence “Power Retail is the leading news and content destination for Australian ecommerce professionals.” Source: RevenueBase Database · checked Sep 19, 2026
24	Mega Boutique PTY LTD	Indirect evidence	Noble Park, AustraliaHQ checked Sep 19, 2026	1-10	6 contacts →
	Indirect evidence “Mega Boutique offers you more, delivering quality products from respected brands to every doorstep in Australia.” Source: RevenueBase Database · checked Sep 19, 2026
25	ESM AU Ecommerce Solution & Management	Indirect evidence	Macquarie Park, AustraliaHQ checked Sep 19, 2026	11-50	5 contacts →
	Indirect evidence “ESM AU - eCommerce Solution & Management Australia based eCommerce online operating and management service provider Digital marketing/Web design/Branding strategy/Logistics…” Source: RevenueBase Database · checked Sep 19, 2026

RevenueBase Smart Search

RevenueBase Smart Search assesses information from a company’s LinkedIn profile, information supplied directly by the company, its website, and other publicly available sources. It uses that information to rate how closely the company relates to this list’s category: e-commerce retailers. Every row carries its rating and the description the rating was read from, so each one can be checked rather than taken on trust.

Strong evidence: The company's own public description of its business names e-commerce retailers.
Partial evidence: Its own public description names part of e-commerce retailers, so it works in or next to the category without describing itself that way.
Indirect evidence: The description shown does not name e-commerce retailers. The match rests on the rest of the company's public profile rather than the one sentence quoted here, so this is the rating to check first.

RevenueBase Smart Search is how these lists are built: RevenueBase's data engine and AI assemble the companies that match a category defined in a user's own words, so a list can be about what companies actually do rather than about whichever industry code they were filed under.

Showing 25 of 221 e-commerce retailers based in Australia

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E-commerce retailers based in Australia at a glance

As of Sep 19, 2026

25.1%Verified-email coverage

18.9Average contacts per company

1-10Median size (employees)

18.6%Largest-city concentration · Melbourne

Sep 19, 2026Page data refreshed

Companies by employee count

1-10

133

11-50

51-200

201-500

501-1,000

1,001-5,000

5,001-10,000

Email recency for this list is measured worldwide rather than for Australia, so it is reported there. Company counts and contact totals on this page are exact for Australia, over 221 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among e-commerce retailers, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source: The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies: Companies headquartered in Australia whose own description of what they do matches “e-commerce retailers”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search: RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names e-commerce retailers), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude: Companies whose own description does not clearly place them among e-commerce retailers, and records with no verified work email. Companies headquartered outside Australia are excluded even when they keep an office there.
Match quality: In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking: Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification: Every listed company carries at least one verified work email, 1,048 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh: This page's figures were pulled from the company graph on September 19, 2026. Lists refresh periodically as the graph is re-checked.
Corrections: Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

E-commerce retailers by metro

E-commerce retailers in Melbourne41
E-commerce retailers in Sydney34

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names e-commerce retailers, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many e-commerce retailers are there based in Australia?

RevenueBase identified 221 e-commerce retailers headquartered in Australia as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

The Iconic, headquartered in Sydney, tops this list with the largest team on record.

Which city has the most e-commerce retailers?

Melbourne leads with 41 headquartered companies, followed by Sydney (34) and Brisbane (14).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 1,048 verified decision-maker contacts tracked across these 221 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 19, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.