Company lists · Data refreshed September 2026

Top 25 E-commerce companies based in Australia

Name: E-commerce companies based in Australia
Creator: RevenueBase
License: https://creativecommons.org/licenses/by/4.0/

Compiled by the RevenueBase Data Team Data refreshed Sep 19, 2026 375 companies tracked

RevenueBase identified 375 e-commerce companies headquartered in Australia as of September 2026 and tracks 4,323 professional contacts across them, including 865 with verified work emails. Melbourne is the largest hub.

This list covers e-commerce companies headquartered in Australia, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 19, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 19, 2026 86% judged on-target in blind review

375Companies

4,323Contacts tracked

865Verified emails

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The 25 largest e-commerce companies based in Australia

Ranked by team size

Top 25 of 375 e-commerce companies based in Australia, ranked by team size, largest first. Data refreshed Sep 19, 2026. RevenueBase Smart Search rates how each company's information relates to e-commerce companies: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#	Company	RevenueBase Smart Search	Headquarters	Employees	Contacts
1	GRAYS	Partial evidence	Moorebank, AustraliaHQ checked Sep 19, 2026	201-500	267 contacts →
	Partial evidence “Grays is an Australian online retail and auction company, offering a huge range of consumer, industrial and commercial goods, direct from manufacturers and distributors.” Source: RevenueBase Database · checked Sep 19, 2026
2	CATCH	Indirect evidence	Docklands, AustraliaHQ checked Sep 19, 2026	501-1,000	253 contacts →
	Indirect evidence “At Catch.com.au, it's our mission to become Australia’s most loved online shopping destination for families.” Source: RevenueBase Database · checked Sep 19, 2026
3	kogan.com	Strong evidence	South Melbourne, AustraliaHQ checked Sep 19, 2026	201-500	219 contacts →
	Strong evidence “We’re Kogan.com - pioneers of Australian e-commerce.” Source: RevenueBase Database · checked Sep 19, 2026
4	NEW AIM	Indirect evidence	Hawthorn East, AustraliaHQ checked Sep 19, 2026	201-500	157 contacts →
	Indirect evidence “New Aim is Australia's largest and fastest-growing private ecommerce company.” Source: RevenueBase Database · checked Sep 19, 2026
5	Marketplacer	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	51-200	101 contacts →
	Indirect evidence “Driven by a vision to become the world’s first fully automated marketplace solution, Marketplacer is a leading global Software-as-a-Service (SaaS) platform that empowers…” Source: RevenueBase Database · checked Sep 19, 2026
6	IBSA	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	11-50	89 contacts →
	Indirect evidence “Since 1998 IBSA has been investing in successful online retail assets.” Source: RevenueBase Database · checked Sep 19, 2026
7	Webalive	Partial evidence	South Yarra, AustraliaHQ checked Sep 19, 2026	11-50	79 contacts →
	Partial evidence “WebAlive is an Australian-owned technology company specialising in custom web application development and integrated commerce platforms.” Source: RevenueBase Database · checked Sep 19, 2026
8	Digidirect	Indirect evidence	South Strathfield, AustraliaHQ checked Sep 19, 2026	51-200	72 contacts →
	Indirect evidence “digiDirect is one of Australia's largest retailers of consumer electronics.” Source: RevenueBase Database · checked Sep 19, 2026
9	ESTAR	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	51-200	67 contacts →
	Indirect evidence “eStar provides eCommerce platforms & solutions that deliver outstanding shopping experiences, helping brands grow sales & connect to more customers.” Source: RevenueBase Database · checked Sep 19, 2026
10	Hello Molly	Partial evidence	Alexandria, AustraliaHQ checked Sep 19, 2026	51-200	64 contacts →
	Partial evidence “We are not just any e-comm fashion brand, we are Hello Molly.” Source: RevenueBase Database · checked Sep 19, 2026
11	Tapp Group	Partial evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	51-200	56 contacts →
	Partial evidence “Tapp is a social commerce company that is focused on bringing the power of digital commerce to the masses through its powerful network of Micro SME agents.” Source: RevenueBase Database · checked Sep 19, 2026
12	Snaffle	Indirect evidence	Bundall, AustraliaHQ checked Sep 19, 2026	51-200	46 contacts →
	Indirect evidence “Snaffle is an established online retail store where you can 'Get what you want, when you want, how you want!' Snaffle offers a huge range of big brand products, from consumer tech…” Source: RevenueBase Database · checked Sep 19, 2026
13	Articore Group	Indirect evidence	Docklands, AustraliaHQ checked Sep 19, 2026	201-500	43 contacts →
	Indirect evidence “Articore owns and operates the leading global online marketplaces, Redbubble.com and TeePublic.com.” Source: RevenueBase Database · checked Sep 19, 2026
14	Dealer Studio	Indirect evidence	Gold Coast, AustraliaHQ checked Sep 19, 2026	11-50	41 contacts →
	Indirect evidence “The leading end-to-end eCommerce software solution for the Australian automotive industry.” Source: RevenueBase Database · checked Sep 19, 2026
15	OSE	Partial evidence	Brisbane City, AustraliaHQ checked Sep 19, 2026	11-50	41 contacts →
	Partial evidence “OSE is an eCommerce consultancy specialising in the design, build and evolution of complex digital commerce platforms.” Source: RevenueBase Database · checked Sep 19, 2026
16	Amblique	Partial evidence	Sydney, AustraliaHQ checked Sep 19, 2026	51-200	36 contacts →
	Partial evidence “SELL MORE Anytime, Anywhere Amblique is a leading Digital Commerce Consultancy focused on Salesforce Commerce Cloud (SFCC), Shopify and Fluent Commerce.” Source: RevenueBase Database · checked Sep 19, 2026
17	The Thoughtful Agency	Strong evidence	Sydney, AustraliaHQ checked Sep 19, 2026	11-50	32 contacts →
	Strong evidence “Thoughtful is a Sydney-based strategic growth partner, working side-by-side with our clients and sharing the responsibility for their e-commerce growth.” Source: RevenueBase Database · checked Sep 19, 2026
18	Lion Digital	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	11-50	32 contacts →
	Indirect evidence “LION is a global, full-service digital agency specialising in eCommerce.” Source: RevenueBase Database · checked Sep 19, 2026
19	Smartchannel PTY LTD	Strong evidence	Sydney, AustraliaHQ checked Sep 19, 2026	51-200	30 contacts →
	Strong evidence “Smartchannel Pty Ltd is a dynamic and fast-growing e-commerce company, dedicated to providing high-quality products and exceptional customer experiences.” Source: RevenueBase Database · checked Sep 19, 2026
20	Invenco PTY LTD	Indirect evidence	Moorebank, AustraliaHQ checked Sep 19, 2026	11-50	28 contacts →
	Indirect evidence “Invenco provides specialised eCommerce Logistics services to clients based all over the world.” Source: RevenueBase Database · checked Sep 19, 2026
21	Mills Brands	Strong evidence	Seven Hills, AustraliaHQ checked Sep 19, 2026	51-200	26 contacts →
	Strong evidence “Established for over 10 years, we are one of Australia's leading and fastest-growing e-commerce companies.” Source: RevenueBase Database · checked Sep 19, 2026
22	Akuna Technologies	Strong evidence	Castle Hill, AustraliaHQ checked Sep 19, 2026	11-50	26 contacts →
	Strong evidence “Akuna Technologies is primarily an e-commerce web development company based in New South Wales, with a fully fledged offshore centre in Bangalore, India.” Source: RevenueBase Database · checked Sep 19, 2026
23	DBG	Indirect evidence	Adelaide, AustraliaHQ checked Sep 19, 2026	11-50	22 contacts →
	Indirect evidence “Leaders in eCommerce and software integration, we provide innovative, integrated, digital tools.” Source: RevenueBase Database · checked Sep 19, 2026
24	Sparesbox	Indirect evidence	Melbourne, AustraliaHQ checked Sep 19, 2026	51-200	22 contacts →
	Indirect evidence “Sparesbox empowers every driver with a smarter and more convenient way to maintain their vehicle.” Source: RevenueBase Database · checked Sep 19, 2026
25	Sello Products PTY LTD	Indirect evidence	Moorabbin Airport, AustraliaHQ checked Sep 19, 2026	51-200	22 contacts →
	Indirect evidence “We are one of the largest global trading companies based in Melbourne, Victoria.” Source: RevenueBase Database · checked Sep 19, 2026

RevenueBase Smart Search

RevenueBase Smart Search assesses information from a company’s LinkedIn profile, information supplied directly by the company, its website, and other publicly available sources. It uses that information to rate how closely the company relates to this list’s category: e-commerce companies. Every row carries its rating and the description the rating was read from, so each one can be checked rather than taken on trust.

Strong evidence: The company's own public description of its business names e-commerce companies.
Partial evidence: Its own public description names part of e-commerce companies, so it works in or next to the category without describing itself that way.
Indirect evidence: The description shown does not name e-commerce companies. The match rests on the rest of the company's public profile rather than the one sentence quoted here, so this is the rating to check first.

RevenueBase Smart Search is how these lists are built: RevenueBase's data engine and AI assemble the companies that match a category defined in a user's own words, so a list can be about what companies actually do rather than about whichever industry code they were filed under.

Showing 25 of 375 e-commerce companies based in Australia

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E-commerce companies based in Australia at a glance

As of Sep 19, 2026

20.0%Verified-email coverage

11.5Average contacts per company

1-10Median size (employees)

18.1%Largest-city concentration · Melbourne

Sep 19, 2026Page data refreshed

Companies by employee count

1-10

220

11-50

106

51-200

201-500

501-1,000

1,001-5,000

5,001-10,000

10001+

Email recency for this list is measured worldwide rather than for Australia, so it is reported there. Company counts and contact totals on this page are exact for Australia, over 375 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among e-commerce companies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source: The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies: Companies headquartered in Australia whose own description of what they do matches “e-commerce companies”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search: RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names e-commerce companies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude: Companies whose own description does not clearly place them among e-commerce companies, and records with no verified work email. Companies headquartered outside Australia are excluded even when they keep an office there.
Match quality: In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking: Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification: Every listed company carries at least one verified work email, 865 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh: This page's figures were pulled from the company graph on September 19, 2026. Lists refresh periodically as the graph is re-checked.
Corrections: Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

E-commerce companies by metro

E-commerce companies in Melbourne68
E-commerce companies in Sydney68

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names e-commerce companies, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many e-commerce companies are there based in Australia?

RevenueBase identified 375 e-commerce companies headquartered in Australia as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

GRAYS, headquartered in Moorebank, tops this list with the largest team on record.

Which city has the most e-commerce companies?

Melbourne leads with 68 headquartered companies, followed by Sydney (68) and Brisbane (21).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 865 verified decision-maker contacts tracked across these 375 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 19, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.