Company lists · Data refreshed September 2026
Top 25 Customer intelligence tools based in the United Kingdom
RevenueBase identified 344 customer intelligence tools headquartered in the United Kingdom as of September 2026 and tracks 21,621 professional contacts across them, including 7,849 with verified work emails. London is the largest hub.
This list covers customer intelligence tools headquartered in the United Kingdom, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 21, 2026.
Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.
The 25 largest customer intelligence tools based in the United Kingdom
Ranked by team size| # | Company | Contacts | |||
|---|---|---|---|---|---|
| 1 | 15,564 contacts → | ||||
Indirect evidence “Kantar is the world’s leading marketing data and analytics business.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 2 | 918 contacts → | ||||
Partial evidence “Understand and engage with your customers at the speed of social.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 3 | 373 contacts → | ||||
Partial evidence “Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 4 | 241 contacts → | ||||
Indirect evidence “Eagle Eye is on a mission to power the personalized marketing revolution globally.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 5 | 189 contacts → | ||||
Indirect evidence “Outra provides the audience data that household names like Sky, Shell, Zoopla and AXA rely on to power their campaigns.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 6 | 152 contacts → | ||||
Indirect evidence “For over 25 years, Celebrus has set the gold standard globally for improving marketing effectiveness and preventing fraud across all industries.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 7 | 150 contacts → | ||||
Partial evidence “Sagacity are the data intelligence people.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 8 | 140 contacts → | ||||
Partial evidence “Start a free trial: snowplow.io/get-started/snowplow-free-trial Snowplow is the real-time customer context layer that transforms raw behavioral data into customer context for AI…” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 9 | 99 contacts → | ||||
Partial evidence “Marketers spend billions on attracting customers and yet more than 70% of first time interactions with a brand are also the last.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 10 | 86 contacts → | ||||
Indirect evidence “We are Spotler!” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 11 | 84 contacts → | ||||
Partial evidence “Engage Your Customers; a world leader analytical and customer centric technology company with powerful consulting services.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 12 | 78 contacts → | ||||
Partial evidence “Pobuca, the Customer Experience (CX) company.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 13 | 75 contacts → | ||||
Indirect evidence “HTK is a leading cloud-based (SaaS) software-as-a-service provider, offering innovative data insights, machine learning and loyalty marketing solutions.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 14 | 61 contacts → | ||||
Partial evidence “Focusing on data and technology, we predict your customers’ future needs and improve engagement.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 15 | 57 contacts → | ||||
Partial evidence “Silverbullet is a leading Data-Driven Customer Experience (CX) Company that empowers the world's leading brands to better understand the data they collect, store, and activate to…” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 16 | 57 contacts → | ||||
Partial evidence “Optimiser is a fully configurable business intelligence ecosystem that helps organisations manage relationships, operations, workflows, communications, and commercial activities…” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 17 | 56 contacts → | ||||
Indirect evidence “Good Growth is a data and technology company trusted by global brands to grow profitability and market share of digital channels.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 18 | 55 contacts → | ||||
Indirect evidence “Plinc helps brands turn first-party data into competitive advantage.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 19 | 54 contacts → | ||||
Indirect evidence “Here at Bidnamic we help market-leading ecommerce retailers scale their business in the most efficient way, using technology to master purchase intent.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 20 | 44 contacts → | ||||
Indirect evidence “Apteco is a privately owned software development business specialising in marketing data analysis and multi-channel campaign management solutions.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 21 | 44 contacts → | ||||
Indirect evidence “Mediawide offers you a SaaS marketing technology that helps you adapt, localize and personalize your marketing campaigns across all media - video, digital and print.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 22 | 42 contacts → | ||||
Strong evidence “Ei Advisory provides B2B sales and marketing intelligence that helps companies reach, engage and convert customers.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 23 | 41 contacts → | ||||
Strong evidence “Countly is a first-party digital analytics and customer engagement platform that gives organizations complete ownership of their data and product intelligence - across every…” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 24 | 39 contacts → | ||||
Partial evidence “We are Rapier, a leading AI customer growth platform with a strong focus on transforming first-party customer data into business growth.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
| 25 | 37 contacts → | ||||
Indirect evidence “Never let a dead-end button sink conversion rates, lose visitors to slow page loads, or miss metrics that matter.” Source: RevenueBase Database · checked Sep 21, 2026Thanks. The Data Team will review it. | |||||
RevenueBase Smart Search
RevenueBase Smart Search assesses information from a company’s LinkedIn profile, information supplied directly by the company, its website, and other publicly available sources. It uses that information to rate how closely the company relates to this list’s category: customer intelligence tools. Every row carries its rating and the description the rating was read from, so each one can be checked rather than taken on trust.
- Strong evidence
- The company's own public description of its business names customer intelligence tools.
- Partial evidence
- Its own public description names part of customer intelligence tools, so it works in or next to the category without describing itself that way.
- Indirect evidence
- The description shown does not name customer intelligence tools. The match rests on the rest of the company's public profile rather than the one sentence quoted here, so this is the rating to check first.
RevenueBase Smart Search is how these lists are built: RevenueBase's data engine and AI assemble the companies that match a category defined in a user's own words, so a list can be about what companies actually do rather than about whichever industry code they were filed under.
Showing 25 of 344 customer intelligence tools based in the United Kingdom
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Customer intelligence tools based in the United Kingdom at a glance
As of Sep 21, 2026Companies by employee count
Email recency for this list is measured worldwide rather than for United Kingdom, so it is reported there. Company counts and contact totals on this page are exact for United Kingdom, over 344 companies.
How this list was built
Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among customer intelligence tools, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.
- Source
- The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
- What qualifies
- Companies headquartered in the United Kingdom whose own description of what they do matches “customer intelligence tools”. Matching reads each company's description, not its industry code or its name.
- RevenueBase Smart Search
- RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names customer intelligence tools), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
- What we exclude
- Companies whose own description does not clearly place them among customer intelligence tools, and records with no verified work email. Companies headquartered outside United Kingdom are excluded even when they keep an office there.
- Match quality
- In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
- Ranking
- Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
- Verification
- Every listed company carries at least one verified work email, 7,849 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
- Refresh
- This page's figures were pulled from the company graph on September 21, 2026. Lists refresh periodically as the graph is re-checked.
- Corrections
- Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.
Customer intelligence tools by metro
- Customer intelligence tools in London203
Frequently asked
What is RevenueBase Smart Search?
RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names customer intelligence tools, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.
How many customer intelligence tools are there based in the United Kingdom?
RevenueBase identified 344 customer intelligence tools headquartered in the United Kingdom as of September 2026, matched on each company's own description of what it does rather than its industry code.
What is the largest company on this list?
Kantar, headquartered in London, tops this list with the largest team on record.
Which city has the most customer intelligence tools?
London leads with 203 headquartered companies, followed by Manchester (10) and Edinburgh (6).
How do I get contact information for these companies?
A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 7,849 verified decision-maker contacts tracked across these 344 companies.
How current is this list?
The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 21, 2026.
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About this data
RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.
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