Company lists · Data refreshed September 2026

Top 25 Consumer insight companies based in Chicago, United States

RevenueBase identified 78 consumer insight companies headquartered in Chicago, United States as of September 2026 and tracks 37,962 professional contacts across them, including 18,204 with verified work emails. New York is the largest hub.

This list covers consumer insight companies headquartered in Chicago, United States, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 19, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 19, 2026 86% judged on-target in blind review
78Companies
37,962Contacts tracked
18,204Verified emails
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The 25 largest consumer insight companies based in Chicago, United States

Ranked by team size
Top 25 of 78 consumer insight companies based in Chicago, United States, ranked by team size, largest first. Data refreshed Sep 19, 2026. RevenueBase Smart Search rates how each company's information relates to consumer insight companies: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202610001+25,856 contacts →

Partial evidence

“NielsenIQ (NIQ) is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth.”

Source: RevenueBase Database · checked Sep 19, 2026
2Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 20265,001-10,0005,571 contacts →

Indirect evidence

“At Circana, we measure and accelerate demand.”

Source: RevenueBase Database · checked Sep 19, 2026
3Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 20265,001-10,0002,633 contacts →

Indirect evidence

“Numerator is a data and tech company bringing speed and scale to market research.”

Source: RevenueBase Database · checked Sep 19, 2026
4Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 20265,001-10,0001,700 contacts →

Partial evidence

“IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses.”

Source: RevenueBase Database · checked Sep 19, 2026
5Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 2026201-500476 contacts →

Indirect evidence

“At SPINS, we believe there’s more than meets the eye to data.”

Source: RevenueBase Database · checked Sep 19, 2026
6Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-200229 contacts →

Partial evidence

“Blackstone Group is a full-service custom marketing research and consulting firm providing clients with actionable insights for over 25 years.”

Source: RevenueBase Database · checked Sep 19, 2026
7Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 20261,001-5,000170 contacts →

Indirect evidence

“Owned by Vista Equity Partners (the fourth largest software company in the world), Market Track delivers the omnichannel market intelligence that brands and retailers need to…”

Source: RevenueBase Database · checked Sep 19, 2026
8Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-200159 contacts →

Indirect evidence

“Technomic Inc, an Informa company, was founded as a management consulting firm in 1966.”

Source: RevenueBase Database · checked Sep 19, 2026
9Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-200154 contacts →

Partial evidence

“At C+R Research, a full-service marketing insights agency, we’ve been helping brands grow for over 65 years, delivering great research, deep perspective, and committed client…”

Source: RevenueBase Database · checked Sep 19, 2026
10Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-200148 contacts →

Partial evidence

“E15 delivers next-generation insights based on data, not hunches.”

Source: RevenueBase Database · checked Sep 19, 2026
11Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-200105 contacts →

Partial evidence

“QualSights is a next-generation insights company that develops disruptive technology to help brands decode human behavior.”

Source: RevenueBase Database · checked Sep 19, 2026
12Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-200100 contacts →

Partial evidence

“Shapiro+Raj is the sixth-largest independent insights and inspiration company in North America.”

Source: RevenueBase Database · checked Sep 19, 2026
13Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 2026201-500100 contacts →

Partial evidence

“More than 60 years ago, our founders were instrumental in developing the research methods that helped lay the groundwork for sensory science and consumer testing.”

Source: RevenueBase Database · checked Sep 19, 2026
14Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-20092 contacts →

Partial evidence

“Reach3 Insights is a purpose-driven insights consultancy accelerated by modern technologies, immersive experiences, intelligent analytics and game-changing deliverables.”

Source: RevenueBase Database · checked Sep 19, 2026
15Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 202611-5051 contacts →

Indirect evidence

“Hello!”

Source: RevenueBase Database · checked Sep 19, 2026
16Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202651-20048 contacts →

Partial evidence

“The Sound is a Global Consumer Exploration, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to…”

Source: RevenueBase Database · checked Sep 19, 2026
17Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 202611-5026 contacts →

Indirect evidence

“Shopper Intelligence is the largest global shopper measurement program, a syndicated survey that measures across all categories and retailers in each market.”

Source: RevenueBase Database · checked Sep 19, 2026
18Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 202611-5026 contacts →

Indirect evidence

“GIO Intelligence is a consulting firm specializing in qualitative global competitive analysis.”

Source: RevenueBase Database · checked Sep 19, 2026
19Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 202611-5021 contacts →

Partial evidence

“We find inspiration in culture to advance the way brands connect with consumers.”

Source: RevenueBase Database · checked Sep 19, 2026
20Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 202611-5021 contacts →

Indirect evidence

“LivingPath is a leading competitive market data analytics firm.”

Source: RevenueBase Database · checked Sep 19, 2026
21Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 202611-5018 contacts →

Indirect evidence

“Conifer is a market research, design and innovation partner to Fortune Our multidisciplinary teams blend research, strategy and design methods to develop perspective-shifting…”

Source: RevenueBase Database · checked Sep 19, 2026
22Partial evidenceChicago, IL, United StatesHQ checked Sep 19, 20261-1016 contacts →

Partial evidence

“Since 2006, we have offered unique customer insights essential for our clients to make informed business decisions-and we deliver.(Our own Net Promoter Score is 86%, and nearly…”

Source: RevenueBase Database · checked Sep 19, 2026
23Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 202611-5013 contacts →

Indirect evidence

“For over 25 years, RealityCheck has specialized in understanding how people use brands to tell themselves stories about who they are and who they want to be.”

Source: RevenueBase Database · checked Sep 19, 2026
24Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 20261-1011 contacts →

Indirect evidence

“Rabin Research Company is now Rabin Roberts Research, a full-service marketing research company, has been providing customized qualitative and quantitative research for a combined…”

Source: RevenueBase Database · checked Sep 19, 2026
25Indirect evidenceChicago, IL, United StatesHQ checked Sep 19, 20261-1011 contacts →

Indirect evidence

“Located in downtown Chicago, our highly qualified team uses a client-focused approach to provide superior respondents tailored to your specifications.”

Source: RevenueBase Database · checked Sep 19, 2026

Showing 25 of 78 consumer insight companies based in Chicago, United States

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Consumer insight companies based in Chicago, United States at a glance

As of Sep 19, 2026
48.0%Verified-email coverage
486.7Average contacts per company
11-50Median size (employees)
242.3%Largest-city concentration · New York
Sep 19, 2026Page data refreshed

Companies by employee count

1-10
35
11-50
25
51-200
9
201-500
3
1,001-5,000
1
5,001-10,000
3
10001+
2

Email recency for this list is measured across the whole United States list rather than for Chicago, so it is reported there. Company counts and contact totals on this page are exact for Chicago, over 78 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among consumer insight companies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in Chicago, United States whose own description of what they do matches “consumer insight companies”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names consumer insight companies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among consumer insight companies, and records with no verified work email. Companies headquartered outside Chicago are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 18,204 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on September 19, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names consumer insight companies, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many consumer insight companies are there based in Chicago, United States?

RevenueBase identified 78 consumer insight companies headquartered in Chicago, United States as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

Nielseniq, headquartered in Chicago, tops this list with the largest team on record.

Which city has the most consumer insight companies?

New York leads with 189 headquartered companies, followed by Chicago (78) and Los Angeles (61).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 18,204 verified decision-maker contacts tracked across these 78 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 19, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.