Company lists · Data refreshed September 2026

Top 25 Buyer persona agencies based in the United Kingdom

RevenueBase identified 333 buyer persona agencies headquartered in the United Kingdom as of September 2026 and tracks 21,468 professional contacts across them, including 7,551 with verified work emails. London is the largest hub.

This list covers buyer persona agencies headquartered in the United Kingdom, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 14, 2026.

Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.

How to read this list HQ checked on every row RevenueBase Smart Search rating on every row Refreshed Sep 14, 2026 86% judged on-target in blind review
333Companies
21,468Contacts tracked
7,551Verified emails
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The 25 largest buyer persona agencies based in the United Kingdom

Ranked by team size
Top 25 of 333 buyer persona agencies based in the United Kingdom, ranked by team size, largest first. Data refreshed Sep 14, 2026. RevenueBase Smart Search rates how each company's information relates to buyer persona agencies: strong evidence (its own description names it), partial (names part of it), indirect (matched on the rest of its profile rather than the description shown). Click a contact count to view that company's people.
#CompanyRevenueBase Smart SearchHeadquartersEmployeesContacts
1Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202610001+15,564 contacts →

Indirect evidence

“Kantar is the world’s leading marketing data and analytics business.”

Source: RevenueBase Database · checked Sep 14, 2026
2Indirect evidenceLondon, United KingdomHQ checked Sep 14, 20261,001-5,0001,475 contacts →

Indirect evidence

“At Mintel, we empower businesses to navigate the future with confidence.”

Source: RevenueBase Database · checked Sep 14, 2026
3Indirect evidenceLondon, United KingdomHQ checked Sep 14, 2026501-1,000651 contacts →

Indirect evidence

“Infiniti Research is a leading provider of market intelligence and customer intelligence solutions with 20+ years’ experience spanning across 20+ industries.”

Source: RevenueBase Database · checked Sep 14, 2026
4Indirect evidenceLondon, United KingdomHQ checked Sep 14, 2026201-500212 contacts →

Indirect evidence

“Hall & Partners is a team of unconventional thinkers, obsessed with how marketing influences the relationship between people, brands, and culture.”

Source: RevenueBase Database · checked Sep 14, 2026
5Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202651-200178 contacts →

Indirect evidence

“The world’s most experienced B2B market research company.”

Source: RevenueBase Database · checked Sep 14, 2026
6Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202651-200150 contacts →

Indirect evidence

“STRAT7 Incite is a strategic research and planning consultancy.”

Source: RevenueBase Database · checked Sep 14, 2026
7Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202651-200106 contacts →

Indirect evidence

“Researchbods delivers insight that drives action for ambitious brands.”

Source: RevenueBase Database · checked Sep 14, 2026
8Indirect evidenceLondon, United KingdomHQ checked Sep 14, 2026201-50069 contacts →

Indirect evidence

“MASMI is a full-service international market research company with broad industry expertise specialising in delivering research insights and decision support, based on state of…”

Source: RevenueBase Database · checked Sep 14, 2026
9Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202651-20066 contacts →

Indirect evidence

“Tecsa is a specialist retail loyalty and analytics consultancy founded and led by former retail executives who built and ran major loyalty programmes, including Nectar, Holland &…”

Source: RevenueBase Database · checked Sep 14, 2026
10Indirect evidenceCross York Street, United KingdomHQ checked Sep 14, 202651-20057 contacts →

Indirect evidence

“Ready for better?”

Source: RevenueBase Database · checked Sep 14, 2026
11Indirect evidenceNewcastle Upon Tyne, United KingdomHQ checked Sep 14, 202651-20054 contacts →

Indirect evidence

“Explain is a market research agency that is committed to creating insightful and dynamic partnerships that deliver powerful and intelligent results.”

Source: RevenueBase Database · checked Sep 14, 2026
12Indirect evidenceSt Albans, United KingdomHQ checked Sep 14, 202651-20052 contacts →

Indirect evidence

“Kokoro is an award winning independent insights agency.”

Source: RevenueBase Database · checked Sep 14, 2026
13Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5049 contacts →

Indirect evidence

“Since 2012 we’ve been on a mission to elevate insight to decision making.”

Source: RevenueBase Database · checked Sep 14, 2026
14Indirect evidenceNewcastle Upon Tyne, United KingdomHQ checked Sep 14, 202611-5042 contacts →

Indirect evidence

“In a world of research conformity, we choose to be different.”

Source: RevenueBase Database · checked Sep 14, 2026
15Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5041 contacts →

Indirect evidence

“We are Trinity McQueen; an award-winning, insight consultancy that makes your audience more predictable.”

Source: RevenueBase Database · checked Sep 14, 2026
16Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5041 contacts →

Indirect evidence

“BAMM is a global consumer insights agency that specializes in helping big brands better compete in the ever-changing world of consumer trends and technology, and to stay ahead of…”

Source: RevenueBase Database · checked Sep 14, 2026
17Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5040 contacts →

Indirect evidence

“We’re a Certified B Corp™, full-service market research agency based in London, and we're experts in B2B & Technology market research.”

Source: RevenueBase Database · checked Sep 14, 2026
18Indirect evidenceLondon, United KingdomHQ checked Sep 14, 2026201-50037 contacts →

Indirect evidence

“We are now Savanta!”

Source: RevenueBase Database · checked Sep 14, 2026
19Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202651-20037 contacts →

Indirect evidence

“Precision Business Insights is one of the leading market research and business consulting firm, which follow a holistic approach to solve the client needs.”

Source: RevenueBase Database · checked Sep 14, 2026
20Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5035 contacts →

Indirect evidence

“Research Agency of the Year - Adwanted 2025 and Quirks 2024* Having more data should make it easier to understand what people think and do.”

Source: RevenueBase Database · checked Sep 14, 2026
21Indirect evidenceMilnthorpe, United KingdomHQ checked Sep 14, 202611-5035 contacts →

Indirect evidence

“Markets grow, consumers evolve, and brands must fight to stay at the forefront of industry.”

Source: RevenueBase Database · checked Sep 14, 2026
22Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5034 contacts →

Indirect evidence

“Customer Acquisition seems to be the end goal of so much global marketing spend, yet the complexity of all the moving parts is often overlooked.”

Source: RevenueBase Database · checked Sep 14, 2026
23Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5033 contacts →

Indirect evidence

“Quadrangle was born out of the belief that growth and success are rooted in the ability to think better and act differently.”

Source: RevenueBase Database · checked Sep 14, 2026
24Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202611-5031 contacts →

Indirect evidence

“Bryter is an award-winning global insights consultancy working with the world's top brands.”

Source: RevenueBase Database · checked Sep 14, 2026
25Indirect evidenceLondon, United KingdomHQ checked Sep 14, 202651-20029 contacts →

Indirect evidence

“Accent is a full service market research consultancy delivering innovative, tailored and targeted insight.”

Source: RevenueBase Database · checked Sep 14, 2026

Showing 25 of 333 buyer persona agencies based in the United Kingdom

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Buyer persona agencies based in the United Kingdom at a glance

As of Sep 14, 2026
35.2%Verified-email coverage
64.5Average contacts per company
1-10Median size (employees)
45.0%Largest-city concentration · London
Sep 14, 2026Page data refreshed

Companies by employee count

1-10
218
11-50
75
51-200
27
201-500
7
501-1,000
2
1,001-5,000
1
5,001-10,000
1
10001+
1

Email recency for this list is measured worldwide rather than for United Kingdom, so it is reported there. Company counts and contact totals on this page are exact for United Kingdom, over 333 companies.

How this list was built

Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among buyer persona agencies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.

Source
The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
What qualifies
Companies headquartered in the United Kingdom whose own description of what they do matches “buyer persona agencies”. Matching reads each company's description, not its industry code or its name.
RevenueBase Smart Search
RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names buyer persona agencies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
What we exclude
Companies whose own description does not clearly place them among buyer persona agencies, and records with no verified work email. Companies headquartered outside United Kingdom are excluded even when they keep an office there.
Match quality
In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
Ranking
Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
Verification
Every listed company carries at least one verified work email, 7,551 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
Refresh
This page's figures were pulled from the company graph on September 14, 2026. Lists refresh periodically as the graph is re-checked.
Corrections
Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.

Buyer persona agencies by metro

  • Buyer persona agencies in London150

Frequently asked

What is RevenueBase Smart Search?

RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names buyer persona agencies, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.

How many buyer persona agencies are there based in the United Kingdom?

RevenueBase identified 333 buyer persona agencies headquartered in the United Kingdom as of September 2026, matched on each company's own description of what it does rather than its industry code.

What is the largest company on this list?

Kantar, headquartered in London, tops this list with the largest team on record.

Which city has the most buyer persona agencies?

London leads with 150 headquartered companies, followed by Manchester (10) and Leeds (8).

How do I get contact information for these companies?

A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 7,551 verified decision-maker contacts tracked across these 333 companies.

How current is this list?

The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 14, 2026.

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About this data

RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.