Company lists · Data refreshed September 2026
Top 25 Advertising and marketing agencies worldwide
RevenueBase identified 194,691 advertising and marketing agencies worldwide as of September 2026 and tracks 1,383,902 professional contacts across them, including 349,759 with verified work emails and 220,448 with mobile numbers. The United States is the largest market and London the largest hub.
This list covers advertising and marketing agencies worldwide, matched on what each company actually does as described in its own words. Ranked by team size, largest first. Every row shows the company's own description, its RevenueBase Smart Search rating, and when it was last checked. Data refreshed September 23, 2026. Country and city lists for advertising and marketing agencies follow the table.
Published by RevenueBase, a B2B data infrastructure company. This list was built with RevenueBase Smart Search, the natural-language company search RevenueBase customers use to build their own targeted lists and unlock verified emails and direct dials at the companies on them. How these lists are built and judged.
The 25 largest advertising and marketing agencies worldwide
Ranked by team size| # | Company | Contacts | |||
|---|---|---|---|---|---|
| 1 | 9,567 contacts → | ||||
Partial evidence “Quad (NYSE: QUAD) is a global marketing experience company that helps brands make direct consumer connections, from household to in-store to online.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 2 | 7,716 contacts → | ||||
Indirect evidence “At Deloitte Digital, we connect brands with the right strategies and tools to create great impact.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 3 | 6,901 contacts → | ||||
Indirect evidence “Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and…” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 4 | 5,287 contacts → | ||||
Indirect evidence “Clinic is an independent creative agency.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 5 | 4,963 contacts → | ||||
Partial evidence “IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG).” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 6 | 4,068 contacts → | ||||
Indirect evidence “Welcome to PHD.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 7 | 3,989 contacts → | ||||
Indirect evidence “Omnicom Media Group (OMG), the media services division of Omnicom Group Inc, delivers transformational experiences for consumers, clients, and talent.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 8 | 3,874 contacts → | ||||
Indirect evidence “McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is the irrefutable leader in the business of creativity.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 9 | 3,702 contacts → | ||||
Indirect evidence “DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 10 | 3,692 contacts → | ||||
Indirect evidence “We discover the breakthroughs that brands need to win.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 11 | 3,670 contacts → | ||||
Partial evidence “iO is an AI-native partner in marketing and technology, with experts across 12 campuses in Belgium, the Netherlands, Sweden, Denmark and Bulgaria.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 12 | 2,671 contacts → | ||||
Indirect evidence “Other.™ is a modern integrated media agency built for marketers who need more from their agency partner.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 13 | 2,654 contacts → | ||||
Indirect evidence “Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 14 | 2,368 contacts → | ||||
Indirect evidence “Horizon Media is a leader in driving business-based outcomes for marketers.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 15 | 2,366 contacts → | ||||
Indirect evidence “iProspect, a dentsu company, is a leading global digital-first media agency.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 16 | 2,189 contacts → | ||||
Indirect evidence “R/GA is an independent creative innovation company for the intelligence age.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 17 | 2,119 contacts → | ||||
Indirect evidence “Jellyfish | Move Faster.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 18 | 1,870 contacts → | ||||
Indirect evidence “Part creative agency, part consultancy and part technology company, we inspire growth for ambitious brands.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 19 | 1,864 contacts → | ||||
Indirect evidence “We’re FIRMA, a full-service Branding and Innovation agency.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 20 | 1,763 contacts → | ||||
Indirect evidence “Hi there!” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 21 | 1,727 contacts → | ||||
Partial evidence “Omnicom is the world’s leading marketing and sales company, built for intelligent growth in the next era.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 22 | 1,711 contacts → | ||||
Indirect evidence “Wieden+Kennedy is an independent, global creative company that has built and transformed some of the world’s most well-known, exciting brands for over forty years.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 23 | 1,688 contacts → | ||||
Partial evidence “tms unites technology and marketing and sourcing to drive transformational change for the world’s leading brands.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 24 | 1,672 contacts → | ||||
Indirect evidence “Tal vez algunos nos conozcan por la terraza donde muchos han venido a chelear con nosotros algún jueves.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
| 25 | 1,602 contacts → | ||||
Partial evidence “Y&R is a leading global marketing communications company, with more than 189 offices in 90+ countries.” Source: RevenueBase Database · checked Sep 23, 2026Thanks. The Data Team will review it. | |||||
RevenueBase Smart Search
RevenueBase Smart Search assesses information from a company’s LinkedIn profile, information supplied directly by the company, its website, and other publicly available sources. It uses that information to rate how closely the company relates to this list’s category: advertising and marketing agencies. Every row carries its rating and the description the rating was read from, so each one can be checked rather than taken on trust.
- Strong evidence
- The company's own public description of its business names advertising and marketing agencies.
- Partial evidence
- Its own public description names part of advertising and marketing agencies, so it works in or next to the category without describing itself that way.
- Indirect evidence
- The description shown does not name advertising and marketing agencies. The match rests on the rest of the company's public profile rather than the one sentence quoted here, so this is the rating to check first.
RevenueBase Smart Search is how these lists are built: RevenueBase's data engine and AI assemble the companies that match a category defined in a user's own words, so a list can be about what companies actually do rather than about whichever industry code they were filed under.
Showing 25 of 194,691 advertising and marketing agencies worldwide
See the full list, filter by size, metro and specialty, and get verified emails and direct dials for all 349,759 reachable decision-makers.
Free signup · no credit card
Advertising and marketing agencies worldwide at a glance
As of Sep 23, 2026Companies by employee count
How this list was built
Company categories are rarely black and white. RevenueBase reads each company's own description of its business to decide whether it belongs among advertising and marketing agencies, so some rows will be adjacent to the category rather than pure plays. The description and RevenueBase Smart Search rating on every row are there so you can check each match yourself.
- Source
- The RevenueBase company graph: 60 million companies and 398.9 million professional contacts resolved from primary sources, queried with RevenueBase Smart Search, the natural-language company search available to every RevenueBase user.
- Coverage
- 48 countries, largest first: the United States, the United Kingdom, Brazil, Canada, Germany, Spain, France, Australia, Italy, Mexico and 38 more. Country and city lists for advertising and marketing agencies are linked below.
- What qualifies
- Companies worldwide whose own description of what they do matches “advertising and marketing agencies”. Matching reads each company's description, not its industry code or its name.
- RevenueBase Smart Search
- RevenueBase Smart Search is how this list is assembled and how each row is rated. RevenueBase's data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to a category defined in a user's own words. Each row is rated strong evidence (its own description names advertising and marketing agencies), partial evidence (it names part of the category) or indirect evidence (the description shown names none of it and the match rests on the rest of the company's profile). The description supporting each rating is quoted on the row.
- What we exclude
- Companies whose own description does not clearly place them among advertising and marketing agencies, and records with no verified work email.
- Match quality
- In blind human judging of this matching method, 86% of matched companies were on target. Expect roughly 1 in 7 rows to be adjacent to the category rather than a pure play. Every row shows the company's own description and its RevenueBase Smart Search rating so you can judge each match yourself. Read the full methodology: how the lists are built, how the judging worked, and what the figure means.
- Ranking
- Team size, largest first: companies are ordered by the number of professionals RevenueBase tracks at each one. Employee ranges shown are reported bands, for context.
- Verification
- Every listed company carries at least one verified work email, 349,759 across the full list. Contacts re-verify on a rolling cadence, and each contact's own verification date is shown inside RevenueBase.
- Refresh
- This page's figures were pulled from the company graph on September 23, 2026. Lists refresh periodically as the graph is re-checked.
- Corrections
- Wrong category, wrong headquarters, or a company that has closed? Use “Report an issue” on any row. Reports go to the RevenueBase Data Team and feed back into the company graph.
Advertising and marketing agencies by location
430 lists · largest firstEvery Advertising and marketing agencies list RevenueBase publishes, by country and city. Counts are matching companies in each list as of its own refresh date.
Countries
- Advertising and marketing agencies based in the United States62,938
- Advertising and marketing agencies based in the United Kingdom18,871
- Advertising and marketing agencies based in Brazil16,664
- Advertising and marketing agencies based in Canada9,442
- Advertising and marketing agencies based in Germany9,031
- Advertising and marketing agencies based in Spain8,450
- Advertising and marketing agencies based in France8,112
- Advertising and marketing agencies based in Australia7,827
- Advertising and marketing agencies based in Italy7,089
- Advertising and marketing agencies based in Mexico5,424
- Advertising and marketing agencies based in the Netherlands5,387
- Advertising and marketing agencies based in South Africa4,424
- Advertising and marketing agencies based in Argentina3,651
- Advertising and marketing agencies based in Poland2,867
- Advertising and marketing agencies based in Switzerland2,041
- Advertising and marketing agencies based in Portugal1,974
- Advertising and marketing agencies based in Sweden1,798
- Advertising and marketing agencies based in Belgium1,782
- Advertising and marketing agencies based in Romania1,442
- Advertising and marketing agencies based in Austria1,402
- Advertising and marketing agencies based in Israel1,295
- Advertising and marketing agencies based in Greece1,176
- Advertising and marketing agencies based in New Zealand1,133
- Advertising and marketing agencies based in Denmark1,131
- Advertising and marketing agencies based in Ukraine1,028
- Advertising and marketing agencies based in Ireland1,000
- Advertising and marketing agencies based in Norway780
- Advertising and marketing agencies based in Finland720
- Advertising and marketing agencies based in Bulgaria707
- Advertising and marketing agencies based in Hungary653
- Advertising and marketing agencies based in Serbia636
- Advertising and marketing agencies based in Croatia564
- Advertising and marketing agencies based in Slovakia384
- Advertising and marketing agencies based in Cyprus372
- Advertising and marketing agencies based in Lithuania309
- Advertising and marketing agencies based in Estonia307
- Advertising and marketing agencies based in Albania299
- Advertising and marketing agencies based in Slovenia283
- Advertising and marketing agencies based in Latvia223
- Advertising and marketing agencies based in Bosnia and Herzegovina205
- Advertising and marketing agencies based in North Macedonia194
- Advertising and marketing agencies based in Malta176
- Advertising and marketing agencies based in Luxembourg154
- Advertising and marketing agencies based in Moldova92
Cities
- Advertising and marketing agencies based in London, United Kingdom6,148
- Advertising and marketing agencies based in New York, United States3,531
- Advertising and marketing agencies based in Los Angeles, United States2,404
- Advertising and marketing agencies based in Toronto, Canada2,265
- Advertising and marketing agencies based in Madrid, Spain1,972
- Advertising and marketing agencies based in Paris, France1,930
- Advertising and marketing agencies based in Miami, United States1,420
- Advertising and marketing agencies based in Barcelona, Spain1,323
- Advertising and marketing agencies based in Sydney, Australia1,274
- Advertising and marketing agencies based in Chicago, United States1,204
- Advertising and marketing agencies based in Atlanta, United States1,201
- Advertising and marketing agencies based in Melbourne, Australia1,112
- Advertising and marketing agencies based in Johannesburg, South Africa1,067
- Advertising and marketing agencies based in Houston, United States1,027
- Advertising and marketing agencies based in Rio De Janeiro, Brazil1,017
- Advertising and marketing agencies based in Austin, United States928
- Advertising and marketing agencies based in Cape Town, South Africa900
- Advertising and marketing agencies based in Buenos Aires, Argentina865
- Advertising and marketing agencies based in Vancouver, Canada819
- Advertising and marketing agencies based in Berlin, Germany807
- Advertising and marketing agencies based in Montreal, Canada793
- Advertising and marketing agencies based in Manchester, United Kingdom674
- Advertising and marketing agencies based in Curitiba, Brazil672
- Advertising and marketing agencies based in Amsterdam, Netherlands663
- Advertising and marketing agencies based in Stockholm, Sweden655
- Advertising and marketing agencies based in Warszawa, Poland633
- Advertising and marketing agencies based in Hamburg, Germany627
- Advertising and marketing agencies based in Ciudad De Mexico, Mexico623
- Advertising and marketing agencies based in Milano, Italy591
- Advertising and marketing agencies based in Belo Horizonte, Brazil589
- Advertising and marketing agencies based in Calgary, Canada579
- Advertising and marketing agencies based in Auckland, New Zealand514
- Advertising and marketing agencies based in Bucharest, Romania476
- Advertising and marketing agencies based in Brisbane, Australia468
- Advertising and marketing agencies based in Roma, Italy443
- Advertising and marketing agencies based in Birmingham, United Kingdom403
- Advertising and marketing agencies based in Porto Alegre, Brazil379
- Advertising and marketing agencies based in Lisboa, Portugal373
- Advertising and marketing agencies based in Milan, Italy354
- Advertising and marketing agencies based in Budapest, Hungary350
- Advertising and marketing agencies based in Sofia, Bulgaria346
- Advertising and marketing agencies based in Athens, Greece335
- Advertising and marketing agencies based in Leeds, United Kingdom335
- Advertising and marketing agencies based in Monterrey, Mexico331
- Advertising and marketing agencies based in Wien, Austria327
- Advertising and marketing agencies based in Valencia, Spain325
- Advertising and marketing agencies based in Belgrade, Serbia321
- Advertising and marketing agencies based in Pretoria, South Africa313
- Advertising and marketing agencies based in Zurich, Switzerland305
- Advertising and marketing agencies based in Perth, Australia300
- Advertising and marketing agencies based in Helsinki, Finland299
- Advertising and marketing agencies based in Lyon, France297
- Advertising and marketing agencies based in Warsaw, Poland293
- Advertising and marketing agencies based in Brasilia, Brazil290
- Advertising and marketing agencies based in Dublin, Ireland282
- Advertising and marketing agencies based in Campinas, Brazil280
- Advertising and marketing agencies based in Oslo, Norway279
- Advertising and marketing agencies based in Adelaide, Australia272
- Advertising and marketing agencies based in Glasgow, United Kingdom270
- Advertising and marketing agencies based in Ottawa, Canada270
- Advertising and marketing agencies based in Recife, Brazil269
- Advertising and marketing agencies based in Fortaleza, Brazil267
- Advertising and marketing agencies based in Edmonton, Canada266
- Advertising and marketing agencies based in Zagreb, Croatia265
- Advertising and marketing agencies based in Bristol, United Kingdom252
- Advertising and marketing agencies based in Guadalajara, Mexico251
- Advertising and marketing agencies based in Salvador, Brazil251
- Advertising and marketing agencies based in Mississauga, Canada244
- Advertising and marketing agencies based in Tallinn, Estonia233
- Advertising and marketing agencies based in Rotterdam, Netherlands228
- Advertising and marketing agencies based in Cdmx, Mexico220
- Advertising and marketing agencies based in Kiev, Ukraine215
- Advertising and marketing agencies based in Torino, Italy214
- Advertising and marketing agencies based in Vilnius, Lithuania208
- Advertising and marketing agencies based in Bratislava, Slovakia203
- Advertising and marketing agencies based in Bucuresti, Romania203
- Advertising and marketing agencies based in Bordeaux, France196
- Advertising and marketing agencies based in Riga, Latvia194
- Advertising and marketing agencies based in Mexico City, Mexico193
- Advertising and marketing agencies based in Toulouse, France191
- Advertising and marketing agencies based in Mexico, Mexico190
- Advertising and marketing agencies based in Edinburgh, United Kingdom187
- Advertising and marketing agencies based in Kyiv, Ukraine187
- Advertising and marketing agencies based in Porto, Portugal186
- Advertising and marketing agencies based in Rome, Italy182
- Advertising and marketing agencies based in Durban, South Africa178
- Advertising and marketing agencies based in Nottingham, United Kingdom173
- Advertising and marketing agencies based in Gold Coast, Australia169
- Advertising and marketing agencies based in Stuttgart, Germany169
- Advertising and marketing agencies based in Liverpool, United Kingdom167
- Advertising and marketing agencies based in Sevilla, Spain164
- Advertising and marketing agencies based in Munich, Germany161
- Advertising and marketing agencies based in Capital Federal, Argentina153
- Advertising and marketing agencies based in Lisbon, Portugal153
- Advertising and marketing agencies based in Sandton, South Africa153
- Advertising and marketing agencies based in Barueri, Brazil150
- Advertising and marketing agencies based in Zapopan, Mexico146
- Advertising and marketing agencies based in Brighton, United Kingdom144
- Advertising and marketing agencies based in Vienna, Austria143
- Advertising and marketing agencies based in Montpellier, France141
- Advertising and marketing agencies based in Tirana, Albania140
- Advertising and marketing agencies based in Lille, France138
- Advertising and marketing agencies based in Copenhagen, Denmark135
- Advertising and marketing agencies based in Marseille, France135
- Advertising and marketing agencies based in Rosario, Argentina134
- Advertising and marketing agencies based in Sorocaba, Brazil133
- Advertising and marketing agencies based in Puebla, Mexico131
- Advertising and marketing agencies based in Utrecht, Netherlands131
- Advertising and marketing agencies based in Sheffield, United Kingdom130
- Advertising and marketing agencies based in Joinville, Brazil129
- Advertising and marketing agencies based in Frankfurt Am Main, Germany126
- Advertising and marketing agencies based in Guarulhos, Brazil125
- Advertising and marketing agencies based in Napoli, Italy124
- Advertising and marketing agencies based in Bologna, Italy123
- Advertising and marketing agencies based in Alicante, Spain122
- Advertising and marketing agencies based in Cardiff, United Kingdom122
- Advertising and marketing agencies based in Belfast, United Kingdom121
- Advertising and marketing agencies based in Limassol, Cyprus121
- Advertising and marketing agencies based in London, Canada121
- Advertising and marketing agencies based in Londrina, Brazil121
- Advertising and marketing agencies based in Winnipeg, Canada119
- Advertising and marketing agencies based in Bilbao, Spain118
- Advertising and marketing agencies based in Newcastle Upon Tyne, United Kingdom118
- Advertising and marketing agencies based in Ljubljana, Slovenia116
- Advertising and marketing agencies based in Zaragoza, Spain114
- Advertising and marketing agencies based in Victoria, Canada113
- Advertising and marketing agencies based in Bournemouth, United Kingdom110
- Advertising and marketing agencies based in Caxias Do Sul, Brazil110
- Advertising and marketing agencies based in Christchurch, New Zealand110
- Advertising and marketing agencies based in Leicester, United Kingdom110
- Advertising and marketing agencies based in Eindhoven, Netherlands106
- Advertising and marketing agencies based in Santos, Brazil105
- Advertising and marketing agencies based in Murcia, Spain104
- Advertising and marketing agencies based in Blumenau, Brazil102
- Advertising and marketing agencies based in Norwich, United Kingdom102
- Advertising and marketing agencies based in Hannover, Germany101
- Advertising and marketing agencies based in Nantes, France101
- Advertising and marketing agencies based in Skopje, North Macedonia101
- Advertising and marketing agencies based in Southampton, United Kingdom100
- Advertising and marketing agencies based in Frankfurt, Germany97
- Advertising and marketing agencies based in Natal, Brazil96
- Advertising and marketing agencies based in Strasbourg, France96
- Advertising and marketing agencies based in Leipzig, Germany95
- Advertising and marketing agencies based in Lausanne, Switzerland94
- Advertising and marketing agencies based in Groningen, Netherlands93
- Advertising and marketing agencies based in Halifax, Canada93
- Advertising and marketing agencies based in Oakville, Canada93
- Advertising and marketing agencies based in Milton Keynes, United Kingdom92
- Advertising and marketing agencies based in Nicosia, Cyprus92
- Advertising and marketing agencies based in San Pedro Garza Garcia, Mexico92
- Advertising and marketing agencies based in Manaus, Brazil91
- Advertising and marketing agencies based in Essen, Germany90
- Advertising and marketing agencies based in Brescia, Italy87
- Advertising and marketing agencies based in Granada, Spain86
- Advertising and marketing agencies based in Brussels, Belgium85
- Advertising and marketing agencies based in Breda, Netherlands84
Frequently asked
What is RevenueBase Smart Search?
RevenueBase Smart Search is how RevenueBase decides which companies belong on this list and how strongly each one fits. Its data engine and AI assess a company's LinkedIn profile, information supplied directly by the company, its website and other publicly available information, then relate it to the category the list is about. Each row is rated strong evidence when the company's own description names advertising and marketing agencies, partial evidence when it names part of the category, and indirect evidence when the description shown names none of it and the match rests on the rest of the company's profile.
How many advertising and marketing agencies are there worldwide?
RevenueBase identified 194,691 advertising and marketing agencies worldwide as of September 2026, matched on each company's own description of what it does rather than its industry code.
What is the largest company on this list?
QUAD, headquartered in Sussex, tops this list with the largest team on record.
Which country has the most advertising and marketing agencies?
The United States leads with 62,938 companies, followed by the United Kingdom (18,871) and Brazil (16,664). Every advertising and marketing agencies list by country and city is linked on this page.
Which city has the most advertising and marketing agencies?
London leads with 6275 headquartered companies, followed by Sao Paulo (3667) and New York (3533).
How do I get contact information for these companies?
A free RevenueBase account lets you run this exact search and work the top results, verified emails and direct dials included. Upgrading unlocks all 349,759 verified decision-maker contacts tracked across these 194,691 companies.
How current is this list?
The list refreshes periodically as the company graph is re-checked. This page's figures were pulled on September 23, 2026.
Ready to reach these companies? Verified emails and direct dials for all 194,691 advertising and marketing agencies worldwide. Start with a free account, no credit card.
Download this list →Related lists
Browse the directory
About this data
RevenueBase is a B2B data infrastructure company. Its company graph covers 60 million companies and 398.9 million professional contacts, with emails verified on a rolling cadence rather than scraped once and left to decay. These company lists are generated directly from that graph with RevenueBase Smart Search, the same natural-language company search every RevenueBase user has: describe a market in plain words, get the companies that match, and add verified emails and direct dials for the people at them. It is the same data that powers RevenueBase's B2B data products, and a free account includes 500 credits to start. How these lists are built and judged.