Product testing
The company tests products in relation to innovation and packaging.
Source: LinkedIn company description · Retrieved October 22, 2026

MarketingScan supports manufacturers, retailers, media agencies and advertising sales houses in decision-making based on consumption and sales data.
Its expertise covers product testing and measuring the effectiveness of marketing activities in natural distribution and purchasing settings. Founded in 1994, MarketingScan is equally owned by Médiamétrie and GfK, an NIQ company.
Based on the company’s public LinkedIn information, supplied through RevenueBase.
The company tests products in relation to innovation and packaging.
Source: LinkedIn company description · Retrieved October 22, 2026
It measures media mix, merchandising and promotion effectiveness in natural distribution and purchasing settings.
Source: LinkedIn company description · Retrieved October 22, 2026
RevenueBase prepared this profile from the company’s public LinkedIn information and RevenueBase company data. These source records were retrieved on October 22, 2026. AI helped summarize these sources, with a separate automated check against the source text completed on October 22, 2026. Directory positions use company-contact counts from separately saved list snapshots. How the company lists are built.
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