Data Management

With regular updates, your data is always fresh

Your data is decaying

Every year an average of 25% of the population changes jobs so your data is rapidly decaying. Before long, your sales and marketing processes will slow to a crawl as sales struggles with inaccurate data that is outdated or missing information, and marketing campaigns lose effectiveness.

Save time: get current data, properly categorized

With proper data management practices, sales and marketing teams will spend less time managing data and more time while improving effectiveness – which contributes to revenue growth. The RevenueBase Platform incorporates rigorous data management, ensuring that complete and accurate data is always accessible to you.

Your RevenueBase subscription includes:

Quarterly updates

RevenueBase automatically updates your data on an ongoing basis, so you’ll always have fresh data you can count on. Your CRM and go-to-market systems will have clean data. You’ll never have to buy a list, merge and dedupe new lists, or clean your data again. Quarterly updates include:

New companies and contacts
Contacts who leave the company and are flagged for removal
Updated insights
Global field updates based on macro changes

Bespoke Industry Categorization

RevenueBase assigns companies with your custom industry categories so they align with how your team thinks about the world. You’ll be able to do more targeted marketing campaigns and sales outreach to the companies that are most likely to buy. So you can reach higher response and conversion rates.

Persona Bucketing

RevenueBase assigns a persona to every contact your team is looking for, saving time for your ops team. You’ll be able to more closely tailor your message to the person you’re contacting, leading to higher sales accepted lead conversion rates for BDRs, and higher MQL (marketing qualified lead) conversion rates for marketing campaigns.

Sales Territory Assignment

RevenueBase automatically assigns companies to sales territories based on your lead assignment rules, ensuring that each account is assigned to the right territory. You’ll be able to quickly provide territory assignments to sales reps, and avoid having multiple reps call on the same account or miss others. You’ll also avoid manual errors and save time for your operations team.

What Our Customers Say

Scott Todaro

VP of Marketing, Planful

“Thanks to RevenueBase, we were able to double the number of leads we generated while cutting 60% of our demand gen spend. Today, 88% of all the meetings we set come from marketing leads.”

Eric Portugal Welsh

Director of Revenue Operations, Demostack

"RevenueBase helped us book 5x more meetings per BDR by giving us unique data filters that we were never able to get anywhere else. They allow us to target companies that are right at the center of our ideal customer profile."

Vess Bakalov

CEO, Pliant

“If you want a high-quality data partner with the level of user experience that you’ve come to expect out of cutting-edge technology companies, that’s what RevenueBase has over other data partners.”